Every business needs a website these days. With many couples starting their search for wedding related services and products on the internet, building a wedding planner web site seems to be a logical thing to do. Having an online presence allows you to reach a wider clientele in the most cost effective way possible. If you already have social media pages for your events planning business, creating a website brings all these pages together to create a more cohesive brand on the internet.
With Strikingly, set up your events planning company for online success by gaining access to a wide range of wedding planner website templates. The framework is already prepared and designed to be mobile responsive. All you need to do is focus on creating great content and adding features to make your website appealing to your target customers.
1. Plan the pages you will have on the website
With the event planner website template selected on Strikingly, the next step in making a wedding planner website is to identify the pages and features that your site will contain. This usually depends on your objectives for creating a site. Some events organizers create a website that is meant to work as an online brochure for their service packages. Others use the website as an online appointment tool where potential clients can book meetings with them. Identify the functions you want your website to have and use Strikingly’s integrated app store to build from your selected wedding planner website template.
2. Add your personal story
As a wedding planner, you are expected to provide personalized services to couples who are trying to organize their special day. Make your website more personal and appeal to your target client’s emotion by adding your personal story through the About section. Couples want to know more about the person arranging their wedding. Tell them about how passionate you are about wedding planning and the kind of experience you have in the industry. You can add a brief story about how you got into this business or any interesting experience you might have in the course of organizing special events.
3. Add your portfolio
Give couples a glimpse of the kind of events you have worked on in the past. Party planner websites usually come with a gallery section that contains snapshots of previous events (with their clients’ permission, of course). Add a gallery section to your Strikingly website or take content building one step further by adding a blog section. Write blog posts about each event that you have organized and add images from the said event. This lets your reader “experience” the services you offer through your stories.
4. Social proof is important
Couples usually engage a party planners website that comes highly recommended. Let your previous clients do the talking by adding testimonials and reviews to your website. Request feedback from couples you have worked with in the past, include the photos of the couple or images from the event itself. Make sure to put this up prominently on your website so visitors will know just how reliable you are.
5. Contact form
Finally, you want to make sure that your wedding planner web site contains a section where visitors can contact you. Adding a form where clients can send you a message is definitely a must. If you have a physical office, make sure to add your contact details and a map to your premises so guests can easily locate you. You can also add your social media pages to the site if you use Facebook messenger to address client inquiries.