Web Developer

As a web developer, it is everyone’s dream to create a professional website and make an online presence. With time and the introduction of several online tools, website development is no longer as difficult as it used to be. You no longer have to go through huge tutorials on online development to understand the basics of HTML, JavaScript, and CSS. There has been such an evolution in technology that entrepreneurs with no IT expertise build well-crafted websites to support their online business.

Another factor that has helped people in the development is the presence of free website builders, such as Strikingly. Even if they have no idea about programming languages, they can create beautiful websites and customize them as per their will. However, it doesn’t mean that an online development career is under every entrepreneur’s radar. You must have the required set of tools available to make your professional life easy.

What is Website Development?

If you are a beginner or have just completed your studies, you cannot think of a better idea than becoming a web developer to start your professional career. Site development is defined as the number of tasks related to developing web pages for hosting through the internet. The development phase has many responsibilities, such as:

  • Web design
  • Content optimization
  • Security configuration
  • Website navigation

professional web developer

Image taken from Strikingly.

If you intend to start your career as a developer, you must know all the aspects of these roles and responsibilities. If necessary, you can go through video tutorials presented on YouTube to make you understand further. Previously, if you knew how to build a website, you would have Albert Einstein's credentials in the current generation. People would believe that no one can come close to your skills. Even though the development procedure remains the same today, it is much simpler than in previous years.

Role of a Developer

1. Customization

When you step into the web developer career, you must understand one thing you cannot progress without customization skills. When you plan to create a website, you must already have the image of your desired website before you start making it. Firstly, you must think about the niche idea, which would act as the base of your professional website.

strikingly website template

Image taken from Strikingly

Strikingly trusts its website makers with the customization skills. We believe that you can create the best form of a website that you desire. We provide you with a collection of website templates, out of which you can choose one that suits your niche idea. After choosing the template, you can customize it to the best of your abilities. When we talk about customization, we talk about assembling content, including contact details, adding a call to action (CTA) button, etc.

2. SEO Ranking

Apart from customizing the website template, it is also important that a web developer recognizes the importance of search engine optimization (SEO) strategies as part of their plan. SEO isn’t just a part of the web development process. It is one of the factors that helps the website maker create an online presence. There is no point investing so much time on your website when you have nothing to show. Therefore, SEO strategies are important for your website.

search engine optimization

Image taken from Strikingly User’s Website.

Strikingly provides you with an SEO checklist that helps you maintain your SEO plan's basic standards. You can go through some of the basic aspects of SEO, such as title tags, meta-descriptions, headings, etc. Moreover, you must know that the templates we provide our mobile-friendly. So, mobile users can also go through the Strikingly website, which adds to your website traffic. Gone are the days when a website should only be desktop-friendly.

3. Website Navigation

As a website developer, it is important to note that website navigation is an important aspect of your development process. In this aspect, a web developer must think like a visitor. If visitors don’t find the subscription page, contact section, search bar, or the desired content, they will likely walk away from your website. Therefore, website navigation is one of the most undervalued aspects of user experience (UX) and website design.

Strikingly is a firm believer in improving website navigation to suit your visitors. As the search engine spider reviews the website from left to right, the most common way to navigate your website is by uploading elements on the left. Simultaneously, you can include the search bar on the right. Some users also have the content elements on their landing page.

4. Content Optimization

The role of a web developer will always be incomplete without content optimization. When we talk about content optimization, we don’t just refer to grammatical mistakes and verify whether the content is plagiarized or not. We talk about an effective keyword strategy, which must be essential for your website content. The keywords must be assembled appropriately throughout the content and shouldn’t be included without meaning.

When you start adding the website content to your website, ensure that you have selected an appropriate font. The font should make it easy for the visitors to go through your content. Moreover, you should also ensure that your content doesn’t get jumbled up with your website’s background image. The content should be clear and readable, which would boost the traffic to your website and attract further audiences.

Attributes of a Developer

1. Good Communication Skills

Like many professional careers, a web developer must have good communication skills. He cannot have a dull personality and look like a lost kid in a shopping center. If they have a professional team, they should collaborate with fellow developers to ensure that their objectives are met through the website. It is crucial to have good communication skills to ensure that you and your team are on the same page.

Good communication skills don’t mean that you have the authority to degrade one of your team members if they aren’t working to their full potential. You must back them in a way that gets the best out of their abilities. If required, you can confront that member individually afterward. However, make sure that you don’t make him lose his confidence in front of everyone. That will do no favors to your productivity.

2. Passion for Learning

A web developer cannot progress if the mindset doesn’t support them. For example, if the designer thinks they are the finished article and there is nothing more they can add to their arsenal, the future will be dull. Only beginners don't need to be supposed to learn. A good website developer will always have a passion for learning and improving further. They will never be satisfied with the current scenario and expect more from themselves. By relying on Strikingly, you can turn your passion into a business and make an ideal online portfolio.

Strikingly’s Input in Web Development

Depending on an effective website builder, such as Strikingly, you can take your web developer career to the next level. We ensure that you can create a website without writing a single piece of code. You don’t need to have strong CVs related to online development or achieve massively across IT universities to be accommodated by us. All you need is a creative brain, and let Strikingly be your assistant from time to time.

create your website

Image taken from Strikingly

We provide our users with beautiful and well-crafted website templates, each suited to a particular category or niche. You don’t need any web designer for customization or website domain, as Strikingly will do the job for you. Once you publish the website, Strikingly will make it live within one to two days. If the template doesn’t seem to fit your niche, you can change it as per your will.


As the world gets digitized consistently, online users discover ways to create an online presence. If you want to remain standout compared to the rest of your competitors, make sure you understand the pros and cons of being a website developer. Even if you work as a freelance web designer, you can go ahead of some of the biggest development companies and ensure that you spread your word. The best way to do that is by creating your own website for free.

freelance web designer

Image taken from Strikingly

If required, you can use this blog as a reference to understand the technical aspects of being a web developer. If you are willing to create a website on Strikingly, you will start off with the free plan after completing the registration. The free plan will get you all the basic features required to build an effective website. If you are having any issues building your website, you can contact our Happiness Officers right away. As a result, we can say that your professional career as a developer may take off by doing in-depth research and having the right set of development tools.