profitable products to sell online in 2022

In your life, every second person you meet is trying to create an ideal source of income. Although some people have opened freelance businesses, some find profitable products to sell over the Internet to make money. Many people register themselves on top eCommerce platforms, build their eCommerce websites, and sell profitable products online. Amazon and Shoppie are two of the biggest eCommerce platforms that people can relate with today.

The revenue you generate from selling items makes up for your business expenses. If you own an online store, your costs can include a web hosting fee, website maintenance fee, subscription plans for website building, the salary of hired employees, and paid ad campaigns. Once you have taken care of these expenses, you can invest the remaining profit to get more stock.

The objective of running a business of profitable products is to make as much profit as possible and sustain long-term business growth. You must continuously find the most profitable items to sell online as a business owner. For that, you must be aware of the market demand and the trends. From the making of your eCommerce website to creating an empire, you must sell those profitable items that you don’t crash or burn.

Factors in Determining the Best Product Choices

1) Profitability

The top profitable products make you the most money. However, it doesn’t mean you sell your products at a higher price than their original cost. The product prices must cover the following factors:

  • Merchant’s service charges
  • Shipping fee
  • Packaging costs
  • Your marketing budget
  • Consumed time or human resources
  • Potential taxes paid for sales

estimated product costs
Image taken from Strikingly User’s Website

If you consider successful business owners worldwide, they usually have an idea about the profit they will make before they sell a particular item. They can calculate the profit margins based on the original and estimated figures.

2) Competition

If you want to find the most profitable products to sell, you must also consider the competition. If you have chosen a product that is trending in the market, it will be very competitive. In other words, many other business owners would be selling the same product according to their pricing strategies. The more saturated the niche is, the more difficult it will be for you to navigate the competition. If you are new to eCommerce, you will find it difficult to overcome the competition.

You need to identify those products that may generate profit but are also low in competition. By having this approach, you can capture a significant market share in a short period. The best approach is to move into the hot market with fewer competitors.

3) Size and Weight

Although dimensions are not the most important factor in selling profitable products online, it doesn’t mean that you ignore them. For example, if you sell surfboards, you may have to check out the logistics and calculate the costs of delivering them to the customers. If your supplier belongs to another country, you must take note of the shipping costs and processes.

The best thing is to consider the products that are lightweight and small. If we elaborate, they should be small enough to fit in the shoebox and weigh less than 2kg. These details are crucial while delivering products to the customers.

Most Profitable Products to Sell Online

1) Jewelry Accessories

In the past few years, shopping and product line styles and trends have changed significantly. However, jewelry and fashion accessories remained the same. Even in 2022, people consider jewelry as one of the most profitable products to sell online. Whether you focus on a single item like a ring or a wide range of products, a jewelry store has a lot of selling potential. The benefits of selling jewelry are as follows:

  • It doesn’t take much inventory space
  • Easy to sell
  • Remains in demand throughout the year

jewelry online store
Image taken from Howlett Photo

The only problem with selling jewelry is that it has a competitive market and is difficult to pack and shop.

2) Beauty Products

If you want to sell profitable products, beauty products are the most common items to consider for your online store. If you have a passion for beauty products, it won’t take long to convert your online store into a beauty empire. Beauty products are easy to display and sell. The biggest challenge you will face is competition from the big brands in the industry.

3) Kitchen Items

Since people cook daily, kitchen items can be a popular choice in this list. If you want to sell profitable products online, you can find thousands of kitchen gadgets that you can add to your online store. These kitchen gadgets are as follows:

  • Air Fryers

These gadgets help you taste fried food without using oil. According to a blog written on the Ecommerce CEO website, this item had over 60k monthly searches on Google and 40k on Amazon. Exploding Topics has shown that its search volume has grown by 470% in the last five years if you are still not convinced by its demand.

  • Pizza Ovens

Pizza ovens cook at a higher temperature than a traditional oven. Therefore, you are going to get a crispier pizza in less time. As it has around 76k searches on Google, we can guarantee you will find a target audience.

  • Portable Blenders

Do you want to make a smoothie or a protein shake? These blenders are usually USB-powered, which means they are great for people traveling long distances for work. Although they are not as popular as the previously mentioned products in the search engine results, they can still make a great addition to your online store.

  • Mandoline Slicers

Do you have a passion for potato chips? Do you want to make your pickle slices? Mandoline slicers have the capability of slicing vegetables paper-thin. According to Ecommerce CEO, it has 34k searches on Google and 47k on Amazon.

4) Smart Home Products

Smart home products are one of the most profitable products to sell online because they allow you to add intelligent features to your home without creating an official smart home. As a homeowner, you can include the following innovative features:

  • Light bulbs
  • Light strips
  • Thermostats
  • Security cameras
  • Door sensors
  • Door locks
  • Smart air purifiers
  • Humidifiers
  • Diffusers
  • TV accessories

Everything works by having a stable Wi-Fi network at your home. Some products are compatible with voice assistants, such as Google and Alexa. The worth of the global smart lighting market is expected to reach $37.41 billion in 2026.

You will also find some online merchants that sell wonderful tabletop stands, TV wall mounts, and audio systems. TV accessories will be in further demand in the coming years because new video gaming consoles are emerging in the market frequently.

5) Gardening Supplies

Gardening has been a popular hobby among individuals in recent years. According to a 2018 survey, 77% of Americans participated in gardening activities in the past 12 months. Therefore, $47.8 billion was invested in gardening and landscape supplies. However, serious individuals about gardening also invest in their furniture and create a comfortable outdoor space.

When it comes to gardening supplies, you may consider selling the following profitable products:

  • Seeds
  • Bulbs
  • Flower pots
  • Watering cans
  • Technological products, such as automatic watering tools, indoor growing equipment
  • Soil and fertilizer

6) Watches

Watches are one of the most profitable products today because there are so many options available with them. You can explore the following categories and sub-niches:

  • Analog watches
  • Smartwatches
  • Designer watches
  • Outdoor watches

Watches are no longer just about telling time, they are also an important part of the fashionable look these days. There are seasonal limitations but you will usually see a surge in major holidays, such as Christmas or New Year’s Day.

Sell Products on Your Strikingly Simple Store

Strikingly is a website builder that helps you to sell online products via a simple store section. To create a website on Strikingly, register yourself on the platform and choose a website template that you love.

multiple payment gateways
Image taken from Strikingly

On your Strikingly website editor, click on “Add New Section” before selecting “Simple Store”. This is the section where you can add multiple payment gateways, product pages, product images, and product prices to your online store.

online product description

Image taken from Strikingly

Strikingly allows you to create a website of any kind. Our collection of website templates has a professional look. Most importantly, our tools can be used by any individual that doesn’t have expertise in programming or coding.


Regardless of what business niche you prefer, you must choose products that meet a need or solve a problem. You can create the best marketing budget in the world, but it won’t make you any profit if you don’t get your products right.

online ecommerce business

Image taken from Strikingly

We have seen many users selling profitable products through their established website on Strikingly. The ease of our website editor gives users a smooth experience for tracking orders and delivering products to their customers on time.

With Strikingly, you don’t need to worry about learning to code or paying loads of money to an expert website developer. If you are facing any technical issues in the registration or the building of your eCommerce website, you can talk to our Happiness Officers immediately via chat.