8 Best Websites to Sell Products Online
8 Best Websites to Sell Products Online
Online product sales are becoming common strategy companies use to expand their market reach and boost sales. With the growth of e-commerce, it is now simpler than ever to sell your products online and connect with people worldwide.
In this article, we'll explore the best websites to sell products, the importance of choosing the right platform, how to effectively market your online store, and how can Strikingly help sell products online with ease.
Overview Of Selling Products Online
Selling products online involves listing your items on a website or platform where customers can browse and purchase them. Selling products online can be done through e-commerce giants like Amazon, eBay, and Walmart or niche websites like Etsy, Bonanza, Zibbet, or Redbubble. Selling your products online as opposed to through traditional brick-and-mortar locations will allow you to reach a bigger audience.
Benefits Of Selling Products Online
Reaching customers worldwide is one of the key advantages of selling goods online. You can save money on overhead expenses like rent and utilities. by running an online store instead of a physical one. Additionally, you have more flexibility regarding working hours since an online store is open 24/7.
Importance Of Choosing The Right Website Platform
Choosing the right website platform for the best websites to sell products is crucial for your success in selling products online. The platform you choose will identify how easy it is for customers to find and purchase your items and how much control you have over your store's design and functionality.
Several companies present the best websites to sell products. Here are some examples of Ecommerce giants:
A popular choice for companies wishing to sell their items online is Amazon because it is a huge e-commerce website in the world. With over 300 million active users, Amazon provides a massive audience for sellers to tap into.
The benefit of selling on Amazon is that it offers a fulfillment service called Fulfillment by Amazon (FBA). The service allows sellers to store their inventory in Amazon's warehouses and have them handle shipping and customer service. Amazon makes selling on Amazon more convenient for businesses that want to avoid handling these tasks.
Another one of the best websites to sell products is eBay. It has been around since 1995 and has over 185 million active buyers worldwide. One of eBay's unique features is its auction-style format, where buyers bid on items instead of purchasing them outright. eBay can create excitement around your product and increase sales.
eBay also offers seller protection policies that protect against fraudulent buyers or transactions.
However, like Amazon, competition can be tough on eBay. To increase visibility, businesses should research pricing strategies and optimize their listings with keywords and high-quality images.
A brick-and-mortar retailer named Walmart has expanded into e-commerce recently. It currently has over 120 million monthly visitors on its website.
One of Walmart's unique features is its free two-day shipping on orders over $35, which can be a business selling point. It also offers a marketplace for third-party sellers to sell their products.
However, Walmart's marketplace is still growing and may have a different level of traffic than Amazon or eBay. Businesses should research their target audience and decide if Walmart's marketplace is the right fit for them.
Shopify is an interface created especially for companies to sell goods online. It currently powers over 1 million businesses in over 175 countries.
One of the benefits of Shopify is its user-friendly interface and customizable themes that allow businesses to create unique online stores. It also offers various apps and integrations to help with marketing, shipping, and customer service.
Image taken from Strikingly
Niche E-Commerce Websites
When it comes to selling products online, there are many platforms available for you to choose from. While the e-commerce giants like Amazon and eBay may be popular choices, there are also niche websites that cater to specific types of products or audiences. In this section, we will find some of the best niche e-commerce websites for you to sell your products.
Etsy is a marketplace focusing on handmade and vintage items and craft supplies. It's a great platform for artists and artisans who want to showcase their unique creations and connect with buyers who appreciate one-of-a-kind pieces. With over 81 million active buyers, Etsy is one of the best places to sell online if you're in the handmade or vintage market.
Bonanza is another niche marketplace focusing on unique items like antiques, collectibles, and handmade goods. It offers a user-friendly interface and customizable storefronts for sellers, making it easy to showcase your products in a way that contemplates your brand. With over 50,000 active sellers and millions of monthly visitors, Bonanza is worth considering if you want platforms to sell your products online.
Zibbet is an online marketplace catering to independent artists and makers who create handmade goods or art prints. It offers features like customizable storefronts and social media integrations to help sellers grow their brand presence online. Zibbet also offers lower transaction fees than other platforms like Etsy or Amazon.
Redbubble is an e-commerce platform specializing in print-on-demand items like t-shirts, stickers, phone cases, and more. It's a great option for artists or designers who want to sell their designs without worrying about inventory or shipping logistics - Redbubble handles all of that for you! With over 700,000 sellers and millions of monthly visitors, Redbubble is one of the best websites to sell products online if you're in the print-on-demand market.
Image taken from Strikingly
Create Your Own Website With Strikingly To Sell Products Online
Instead of looking for the best websites to sell products, you may also create your own. Strikingly helps you sell products online in several key ways:
- Create a visually appealing store. You can choose from stylish ecommerce templates to build a storefront that engages customers and showcases your products attractively. Add eye-catching product images, galleries, videos, and descriptions to help sell your items.
- Sell both physical and digital goods. On Strikingly, you can sell tangible products that require shipping as well as digital downloads. You have flexibility in the types of items you offer.
- Accept payments seamlessly. Strikingly integrates with payment platforms like PayPal, Authorize.net, Braintree, and others to accept credit cards, debit cards, and PayPal payments from customers. You can get set up to take payments quickly and securely.
- Manage inventory and orders. The Strikingly platform makes it easy to add and update product listings, track your inventory, fulfill orders, issue refunds if needed, and manage your fulfillment process. You have control and visibility over your store operations.
- Set up discounts and promotions. You can create discount codes, flash sales, bundle deals, and other promotions to boost sales and engage customers. Send email campaigns to promote your promotions to shoppers.
- Gain insights. It provides analytics on key metrics like views, orders, conversion rates, revenue, traffic sources, and more. See how your marketing and promotions are performing and make data-driven decisions to optimize your sales.
- Continue optimizing. Keep improving your store by adding new product listings, creating fresh content, running promotions, enhancing your store design, improving the checkout experience, offering promotions, and fine-tuning for search and mobile. Successful ecommerce stores are constantly optimized.
- Sell on additional channels. Once you build your store on Strikingly, you can also list your products on other channels like Amazon, eBay, Etsy, and social platforms to reach more potential customers. Sync your inventory and fulfill orders from one central place.
Strikingly provides an easy yet powerful platform to build an online store and sell your products. With Strikingly, you have access to everything you need to run an ecommerce business successfully from your website.
Image taken from Strikingly
Marketing Your Online Store
When it comes to selling products online, marketing is key. You can have the best websites to sell products in the world, but you won't make any sales if no one knows about them. Here are some effective marketing strategies to help you sell your products online.
Social Media Marketing
Social media is a tool for promoting your online store and reaching new customers. Utilize social media websites like Facebook, Instagram, and Twitter to communicate with new clients, promote your goods, and direct traffic to your website.
Regular posting and interaction with your followers are key to maximizing the potential of social media marketing. Share high-quality images of your products, run promotions and giveaways, and respond promptly to messages and comments.
Email marketing is a productive way to promote your online store and keep customers coming back for more. You can send targeted campaigns highlighting new products or special deals by building an email list of interested subscribers.
To get started with email marketing, consider offering a discount or freebie in exchange for signing up for your newsletter. Then use a platform like Mailchimp or Constant Contact to design eye-catching emails that showcase your products and encourage clicks.
Your website can be optimized for search engine results pages (SERPs) by using search engine optimization (SEO). You may attract greater amounts of natural traffic to your website and raise revenue by enhancing your SEO.
To improve your SEO, focus on creating high-quality content with relevant keywords related to selling products online. Use tools like Google Keyword Planner to identify popular search terms in your niche and include them in page titles, meta descriptions, headers, and body copy.
Influencer marketing entails forming alliances with social media users with significant followings to promote your business or item. Influencer marketing strategy can be especially effective for reaching younger audiences and building brand awareness.
Find influencers in your niche with engaged fan bases who share the same values as your company to get influencer marketing off to a good start. Send them a personalized pitch and offer them the free stuff in exchange for a review or social media shoutout.
Using these marketing strategies, you can improve your online visibility and drive more traffic to your online store. Be bold and experiment with different tactics once you explore what works best for your business.
Marketing On Strikingly
Strikingly makes marketing your business across channels to potential customers easy. On Strikingly, you can build an attractive website optimized for search, social sharing, and engagement. Their blogging platform enables you to publish content to generate traffic and leads. Native email marketing tools allow automated campaigns and newsletters to maintain contact with site visitors. Strikingly also provides promotions features to create coupons, flash deals, and bundle offers to incentivize first-time and repeat customers.
You can increase visibility by optimizing your Strikingly site for search engine ranking and performance. Their analytics provide insights into traffic sources, conversions, popular content, and other metrics to optimize your results. Omnichannel selling on platforms like social media, Amazon, and eBay in addition to your Strikingly store, helps to magnify your reach. Powerful yet simple, Strikingly marketing solutions help establish your online presence, build your brand, and drive sales.
Image taken from Strikingly
Payment And Shipping Options
As an online seller, choosing the right payment and shipping options is crucial to your business's success. With so many options available, deciding which ones to use can be overwhelming. In this section, we will discuss the best payment gateways and shipping options for the best websites to sell products on your online store.
Payment gateways are platforms that allow you to accept payments from your customers. The best payment gateways offer secure transactions, easy integration with your website, and reasonable fees.
1. PayPal. One of the most popular payment gateways used by online sellers worldwide. It easily integrates with most e-commerce platforms and authorizes customers to pay using their PayPal account or credit/debit card.
2. Stripe. Stripe is another popular payment gateway that easily integrates with e-commerce platforms like Shopify and WooCommerce. It also offers many features, such as recurring billing, fraud prevention, and mobile payments.
3. Square. Square is a payment gateway that offers a simple pricing structure with no monthly fees or long-term contracts. It also allows you to accept payments in-person using its card reader device.
Shipping options are essential for delivering your products to your customers promptly while keeping costs low for both you and them.
1. USPS. The United States Postal Service (USPS) is a reliable and affordable shipping option for small businesses in the US. It offers various shipping options, such as First-Class, Priority Mail, and Priority Mail Express.
2. UPS. UPS is another popular shipping option that offers fast delivery times and reliable tracking services worldwide.
3. FedEx. FedEx is known for its overnight delivery services but offers various ground shipping options at competitive prices.
When choosing which payment gateway and shipping option to use, consider transaction fees, delivery times, tracking capabilities, and customer satisfaction rates.
Payment & Shipping On Strikingly
Strikingly offers seamless options for payments and shipping in their ecommerce platform. For payments, Strikingly integrates with services like PayPal, AliPay, WeChat Pay, Authorize.net, Braintree, and more to accept major credit cards, debit cards, bank transfers, and digital wallets from customers. You have flexibility in the payment methods you offer based on your customers' location.
Image taken from Strikingly
Customer Service And Fulfillment
- As an online seller, providing excellent customer service is crucial to the success of your business. It's vital to guarantee that your consumers are happy with their purchases and that any problems they encounter are immediately fixed.
- Being attentive and accessible is one approach to delivering excellent customer service. Whether by live chat, email, or phone call, make sure you offer a simple way for customers to contact you. As quickly as you can, respond to any queries or worries they may have.
- Another important aspect of customer service is transparency. Know your return policy, shipping times, and other relevant product or service information. Customer service can help prevent misunderstandings and build trust with your customers.
- Regarding fulfillment options, several choices are available depending on the size and scope of your business. If you're starting, you can handle shipping using a service like USPS or FedEx. As your business grows, consider outsourcing fulfillment to a third-party provider like ShipBob or Fulfillment by Amazon.
- It's also important to consider packaging when fulfilling orders. Ensure that your products are packaged securely to arrive at their destination in good condition. Add branded packaging materials like stickers or thank-you notes for an extra touch.
Customer Support On Strikingly
On Strikingly, good customer service requires prompt, thoughtful responses, a solution-focused mindset, and continuous optimization. Respond quickly to customer inquiries via contact form, chat, reviews, and other messages with a professional, courteous tone. Thoroughly address all questions and concerns, take responsibility for any issues, and provide clear timelines. Remain positive and helpful even when addressing complaints. Learn from feedback and work to resolve problems and improve experiences. Personalize engagements and express genuine appreciation.
With responsive support, accountability, a commitment to improvement, and personalization, Strikingly enables you to build loyalty and turn dissatisfied shoppers into brand promoters. While challenges may arise, focusing on mutually agreeable solutions and the overall experience leaves customers with a positive impression of your brand. Continuous progress in optimizing service and engagement empowers sustainable business success.
Image taken from Strikingly
Selling products online has become increasingly popular due to its numerous benefits, such as reaching a wider audience, increased flexibility, and lower overhead costs. Choosing the right website platform is crucial for success, and in this article, we have explored some of the best websites to sell products online. E-commerce giants like Amazon, eBay, and Walmart dominate the market, while niche platforms like Etsy and Bonanza cater to specific markets. Selecting a platform that aligns with your needs and target audience is important. However, besides using third-party websites to sell your products online, you can also create your own website on Strikingly.
Strikingly stands out for its affordable pricing plans, customizable templates, user-friendly interface, social media integration, SEO optimization tools, and excellent customer support. It proffers a great balance of features and affordability. Remember to invest time in marketing your online store through social media, email campaigns, SEO optimization, and influencer marketing to maximize your success in selling products online.
While selling online products can be lucrative if done correctly, choosing the best websites to sell products and investing in effective marketing strategies can increase your chances of success. Good luck!