Everyone knows that a website is a must-have in today’s digital world. Your business is at risk of losing potential customers without an online presence. In this case, is it wise to go with the cheapest website builder and be done with this task once and for all?
We hardly think so.
We are all for shopping around for cost-efficient solutions and making sure you maximize your web development spend. But we don’t advise settling for the cheapest website builder and hosting service you can find. Cost may be an influential factor in your choice of platform but it should not be the only deciding factor.
Value for money is important
They say you get what you’re paying for when you settle for the cheapest service you can find. So instead of the cheapest, it makes more sense to study your options for the best website builder in terms of the services and features that you can get for the budget.
Everyone of us has some money. It doesn’t have to be a lot but we have to be wise as to where we’re spending it.
The best way to decide on the best cheap website builder for your project is to identify your priorities and what you require from the platform.
Identify the resources you need
Let’s assume that your budget is limited to building a website on your own so your option is to use a website builder for the project. At this point, you have to identify what resources you need. Do you have the technical knowledge to build a website? If so, you could probably get a cheap website maker that will let you write your own code to customize your site.
On the other hand, if you have virtually no previous knowledge of programming or web design, you should look at options for site makers that do not require you to write a single line of code. Strikingly, for instance, lets you build a modern and professional looking website even when you don’t have the technical knowledge required. This platform serves a specific need and is more suited for beginners and those who have no prior experience in undertaking website building projects. It is a great starting point for new entrants into the digital world while providing ample room for websites to grow.
Additional resources that you need from a cheap website maker include, among other things - reliable customer support, a variety of web templates from which you can build your website, an easy to use editor for adding your content, SEO integration and an easy way to set up an ecommerce section, if you are looking to expand your site and turn it into an online store.
Note that different websites have different requirements and some website builders may specialize in specific types of sites and are lacking in features for others. For instance, there are some sites that are better suited for bloggers while others offer powerful ecommerce capabilities. Identify what you want your website to do before you go shopping around.
Now that you have your list of resource requirements, you want to shop around for the best cheap website builder suited to your needs. Make sure that you can get all this within the budget that you can afford to spend.
Many website builders provide some allowance for scaling up. This allows you to expand your website when your business grows without the need to migrate to a different provider. Before you sign up for a specific hosting service, it would be good to think about services and resources that you want to access in the long run. Think of it as a way to future-proof your website as your business grows in scale.