Single Page Website Templates: A Comprehensive Guide

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Wooden Desktop with Single Page Website Landing Page Showing on Different Devices

Are you looking for a simple, effective way to showcase your brand or business online? Then a single page website template is your best bet. These templates offer a streamlined design that allows visitors to easily navigate your site without clicking through multiple pages.

In this article, we'll explore the benefits of using single page website templates, common features to look for, and how to choose the right template provider.


What is a single page website template?

Single page website templates, or one page websites, are designed with all content on a single page. Visitors can scroll down the page to view all information without clicking through multiple pages. These templates are perfect for businesses or individuals who want a simple yet effective online presence.


What are the advantages of using a single page website template?

There are several advantages of using a single page website template:

  • Simplicity

A single page website has a simple design with all the content on one page. This makes it easy for visitors to navigate and find information quickly. There is no clicking through multiple pages.

  • Focused content

A one page site forces you to organize your content in a clean, focused way. You must decide what's most essential and present it cohesively on one page.

  • Visual impact

With all your key information visible on one page, you can create a visually compelling experience. Large images, videos, and graphics have more impact when the visitor sees them together.

  • Fast loading

Because there is only one main page, one page sites load much faster than multi-page websites. This provides a better user experience and is also good for SEO.

  • Minimalism

The minimalistic design of a single page website template leads to a simple, uncluttered feel that many visitors find appealing.

  • Easy to build

One page websites are relatively easy to build and edit since you only have to work on one main page. This can save time compared to editing and updating multiple pages.

  • Mobile-friendly

The simple, minimized layouts of single page websites typically render very well on mobile devices. This results in easy mobile usability for your visitors.

  • Memorable

A well-designed single page website with a unique template can create a memorable experience for your visitors. They will likely remember both your site and your brand.

Single page website templates provide a range of benefits and help you achieve an impactful yet minimalistic online presence. A single-page website is all you need for many businesses and online portfolios.


What are the common features of a single page website template?

The common features of a single page website template include:

  • Minimalistic design

Single page websites typically have a very minimal, simplified design with lots of white space and a limited color palette. This minimalism extends to both the layout as well as the content.

  • Large featured images

Bold, full-width images are commonly used to create visual impact since there is only one page. These help convey the theme of the website.

  • Parallax scrolling

Parallax scrolling is an effect where the background moves at a slower rate than the foreground while scrolling. This adds depth and dynamic movement to a single page site.

  • Responsive layout

Single page websites usually have a responsive design to display well on all devices. This is important given the minimized layouts and large fonts that are common.

  • Smooth scrolling

Anchor links are placed on the page so visitors can smoothly scroll between sections. This allows easy navigation within the long, vertical page.

  • Large typography

Big, bold headers and large font sizes are frequently used to attract attention and make sections easy to spot while scrolling.

  • Visual content

Other than images, single page websites often incorporate video backgrounds, animations, graphics, and other visuals to create an engaging experience.

  • “Sticky” navigation

A minimal navigation menu “sticks” to the top of the screen as visitors scroll so they can easily navigate at any time. The menu typically only links to anchor points on the same page.

  • About section

An “About Us” section with details on the company, service, or individual is almost always included. This helps visitors understand the purpose of the website.

  • Contact form

A contact form allows visitors to get in touch, even though no separate contact page exists. The form is built right into the single page.

  • Social media links

Links to the website owner’s social media profiles are commonly placed at the top and bottom of the page.

  • Scroll indicator

A scroll indicator (like a downward pointing arrow) is sometimes placed at the bottom of the screen to hint that visitors should scroll down to see more content.


Why is it important to choose the right one page website builder?

Choosing the right template provider is crucial for ensuring your single page website looks professional and functions properly.

  • Quality of templates

You want a provider that offers professionally designed, visually stunning, yet simple templates. Low-quality templates will make your site look amateurish. Strikingly provides beautiful, minimalistic templates created by designers.

  • Features and functionality

Look for a provider that gives you the features you need, like responsive design, parallax scrolling, contact forms, ecommerce options, etc. Strikingly includes all the functionality you need for an effective single page site.

  • Ease of use

A template provider should be user-friendly enough for you to build your site without advanced technical skills. Strikingly has an intuitive drag-and-drop builder that is easy for beginners to learn yet powerful.

  • Customization options

While the templates provide a starting design, you want options to customize it to suit your brand and needs. Strikingly’s templates can be customized with your own color scheme, fonts, images, and layout.

  • Integrations

Useful third-party integrations include email marketing, analytics, live chat and more. Strikingly integrates with many top business tools like MailChimp, Google Analytics, Zendesk, and others.

  • Support

Look for a template provider that offers ongoing support to help you with any issues you run into when building your site. Strikingly provides 24/7 customer support via live chat.

  • Pricing

There are both free and paid single page website builders. Make sure any paid plans fit your budget. Strikingly has a free plan along with affordable paid plans.

One great option is Strikingly - an easy-to-use platform that provides high-quality minimalistic templates, an easy yet powerful builder, valuable features, and great support. Strikingly makes it possible for anyone to create a beautiful single page website to showcase their business or portfolio.

The key is to not settle for a subpar solution; instead, choose a provider you can rely on for the long-term success of your online presence. Strikingly is the ideal solution for single page websites.


Best Practices for Single Page Website Templates

Single page website templates are becoming increasingly popular as businesses and individuals seek to simplify their online presence. However, creating an effective single page website requires careful planning and execution.

Let’s discuss the best practices for designing a successful single page website.

  • Minimalist design

One of the key advantages of using a single page website template is that it allows you to showcase your content clearly and concisely. To achieve this, it is essential to adopt a minimalist approach to design. This means using clean lines, simple typography, and a limited color palette.

By keeping your design minimal, you can ensure that your content takes center stage. This will make it easier for visitors to navigate your site and quickly find the information they need.

  • Mobile-responsive design

With more people accessing the internet on mobile devices, it is essential that your single page website is mobile-responsive. This means it should be optimized for viewing on smaller screens like smartphones and tablets.

A mobile-responsive design will ensure that your site looks great on any device, making it easier for visitors to engage with your content no matter where they are.

  • Clever use of CTA (call to action)

Your single page website should have a clear purpose, whether promoting a product or service or simply providing information about your business or personal brand. To achieve this, you need to use CTAs (calls-to-action) effectively.

CTAs are buttons or links encouraging visitors to take a specific action, such as signing up for a newsletter or purchasing. By placing CTAs strategically throughout your site, you can guide visitors toward taking the actions you want them to take.

  • Easy navigation and smooth scrolling

When designing a single page website template, it's essential to consider how users will navigate through your site. Because all of your content is on one page, it can be easy for visitors to get lost or overwhelmed.

To avoid this, ensure your site has easy navigation and smooth scrolling. This means using a fixed header menu that stays visible as users scroll down the page and including anchor links that allow visitors to jump to specific site sections.

By making navigation intuitive and seamless, you can create a positive user experience that encourages visitors to stay on your site longer and engage with your content more deeply.

Designing an effective single page website requires careful attention to detail. Adopting best practices such as minimalism in design, mobile-responsive design, clever use of CTAs, easy navigation, and smooth scrolling allows you to create a site that engages visitors and achieves your goals.


Different Types of Single Page Website Templates

Single page website templates are becoming increasingly popular due to their simplicity and ease of use. Several single-page website templates are available, each with unique features and benefits. This section will discuss the different types of single-page website templates and what makes them stand out.


1. One Page Parallax Scrolling Templates

Digital Masters Single Page Website Template with Parallax Scrolling

Image taken from Strikingly - Digital Masters Template


One Page Parallax scrolling templates are a popular type of single page website design that uses a scrolling effect to create a sense of depth and movement. This template type is ideal for websites that want to showcase their products or services engagingly. The scrolling effect creates a dynamic user experience that encourages visitors to explore the entire site.

one page Parallax scrolling templates typically feature large images or videos as the background, with text and other content overlaid on top. They also often include interactive elements such as hover effects or animations to enhance the user experience further.


2. Landing Page Templates

Macro Single Page Website Template for Landing Pages

Image taken from Strikingly - Macro Templates


Landing pages are designed to convert visitors into customers or leads. They typically have a clear call-to-action (CTA) and minimal distractions, making it easy for visitors to take action.

Landing page templates are ideal for businesses that want to promote a specific product or service or for campaigns such as email sign-ups or event registrations. They often feature bold headlines, eye-catching graphics, and persuasive copy encouraging visitors to act.


3. Portfolio Templates

Amy Tang Single Page Portfolio Website Template

Image taken from Strikingly - Amy Tang Portfolio Template


Portfolio templates are designed for creatives such as photographers, designers, or artists who want to showcase their work attractively. These templates often feature large images or galleries that allow visitors to view the artist's work in detail.

Portfolio templates typically have a minimalist design with clean lines and plenty of white space to allow the artwork to shine through. They may also include features such as image sliders or lightboxes for easy navigation through the portfolio.


4. Business Website Templates

Guiding Light Single Page Business Website Template

Image taken from Strikingly - Guiding Light Template


Business website templates are designed for companies that want to create a professional online presence. These templates often include features such as team bios, client testimonials, and contact forms to make it easy for visitors to get in touch.

Business website templates typically have a clean and modern design focusing on usability and functionality. They may also include features such as social media integration or blog sections to keep visitors engaged and up-to-date with the latest news.

When choosing a single page website template, it's essential to consider your specific needs and goals. Each template type has unique features and benefits, so take the time to explore your options before deciding.

Remember that choosing the right template provider is also crucial for success. Strikingly offers a wide range of high-quality single page website templates that are customizable and SEO-ready, making it easy to create an effective online presence.


Choosing the Right Single Page Website Template

When designing a single page website, selecting the right template can make all the difference. With so many options available, it's essential to consider your specific needs and budget considerations before deciding. Here are some factors to consider:

1. Identify your needs (e.g. type of website, industry)

Before selecting a single page website template, it's essential to identify what type of website you need and what industry you're in. For example, if you're creating a portfolio site for a photographer or artist, choose a template emphasizing visual elements and attractively showcasing your work.

On the other hand, if you're creating a business site for a law firm or accounting practice, choose a template that emphasizes professionalism and includes sections for testimonials and client reviews.

2. Budget considerations

Another important factor when choosing a single page website template is budget considerations. While some templates may be free or low-cost, others may require more investment upfront.

It's important to weigh the cost of the template against its potential benefits and features before deciding.

3. Customization options (e.g. color, fonts, layout)

Customization options are also an important consideration when selecting a single page website template. Look for templates that offer flexibility regarding color schemes, font choices, and layout options.

This will allow you to create a site that reflects your brand identity and stands out from competitors.

4. Consideration of SEO readiness

It's important to consider SEO readiness when selecting a single page website template. Look for templates optimized for search engines with features like meta tags and descriptions.

This will help ensure your site ranks well in search engine results pages (SERPs) and attracts organic traffic over time.

By considering these factors when choosing a single-page website template, you can ensure your site is well-designed, functional, and optimized for success.


Creating Effective Content for Single Page Website Templates

Creating compelling content for single page website templates is crucial to ensure your website stands out and delivers the desired results. Here are some tips on creating compelling content for your single page website.

Use of Headlines and Subheadings

Headlines and subheadings are essential elements of any website, especially a single page website. These elements help in breaking up the content into smaller, easy-to-read sections, making it more visually appealing and engaging for the audience.

When creating headlines and subheadings, make sure they are descriptive, concise, and relevant to the content. Also, try to incorporate your target keywords into these headings, as it helps improve your website's SEO.

Proper Use of Keywords for SEO

As mentioned earlier, incorporating target keywords into your headlines and subheadings is essential for SEO. However, it's equally important to use them strategically throughout the content.

Ensure you use relevant keywords naturally throughout the content without unnecessarily stuffing them. It helps improve your website's search engine rankings while making it more informative and engaging for readers.

Strategic Use of Images and Videos

Images and videos are powerful tools that can help enhance the visual appeal of a single page website while engagingly delivering critical information.

When using images or videos on your website, make sure they are relevant to the content and visually appealing. Also, try to optimize their size so that they don't slow down your site's loading speed.

Crafting a Strong Value Proposition

Crafting a strong value proposition is crucial when creating compelling content for a single page website as it helps communicate what sets you apart from others in your industry.

Ensure you share what value you offer your customers through solid messaging that resonates with them emotionally while being informative about what you do.

By following these tips, you can create effective content for your single page website that engages your audience while delivering the desired results.

Remember to use Strikingly as your template provider, and choose the right template that caters to your needs. With the right content and design, you can create a single page website that stands out and delivers results.


Marketing and Promoting Single Page Website Templates

Marketing and promoting your single page website is crucial to its success. Several ways exist, including social media marketing, email marketing, paid advertising options, and word-of-mouth referrals.

Social Media Marketing

Social media is a powerful tool for promoting your single page website. Creating engaging content that resonates with your target audience can attract more visitors to your site. Share your content across multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn.

To maximize the impact of your social media marketing efforts, it's essential to be consistent with your messaging and branding. Use the same colors and fonts across your social media profiles to create a cohesive look and feel for your brand.

Email Marketing

Email marketing is another effective way to promote your single page website. By building an email list of subscribers interested in what you offer, you can keep them informed about your new products or services.

Ensure your emails are personalized and relevant to each subscriber's interests. This will help keep them engaged with your brand over time.

Paid Advertising Options

Paid advertising options like Google AdWords or Facebook Ads can be an effective way to drive traffic to your single page website quickly. However, it's important to set a budget for these ads so you don't overspend.

To get the most out of paid advertising options, ensure you're targeting the right audience with the right message. This will help ensure you get the best possible return on investment for each dollar spent on ads.

Word-of-Mouth Referrals

Word-of-mouth referrals can be one of the most powerful ways to promote your single page website. Encourage satisfied customers or clients to spread the word about what you offer by providing them with incentives or rewards.

By leveraging the power of word-of-mouth referrals, you can quickly build a loyal following for your brand and attract new visitors to your site.

Marketing and promoting your single page website is essential to its success. Using social media marketing, email marketing, paid advertising options, and word-of-mouth referrals, you can attract more visitors to your site and grow your business over time.



Single page website templates are an excellent option for those who want a simple, streamlined website that is easy to navigate. They offer multiple benefits, including faster load times, improved user experience, and easier maintenance.

When selecting a single page website template provider, it is essential to consider factors such as customization options and SEO readiness. Strikingly is a great choice for those looking for high-quality templates that are both customizable and optimized for search engines.

To ensure successful implementation of your single page website, keep your design minimalistic, optimize for mobile devices, use clear calls to action, and ensure easy navigation and smooth scrolling.

Finally, promote your single page website through social media marketing, email marketing, paid advertising options, or word-of-mouth referrals. With these tips in mind and the right template provider like Strikingly at your disposal, you can create an effective and engaging one page site that will help you achieve your online goals.