Top Tricks For Using Background Image On Your Website

· Building Your Site,Design Inspiration,Tips and Tricks
Top Tricks For Using Background Image On Your Website

Are you looking to create a visually stunning website to attract and engage your visitors? One way to achieve this is by using background images. In this article, we will explore the importance of a website background image and its benefits for SEO and provide you with top tricks and pro tips for using them effectively on your site. We'll also introduce you to Strikingly, a platform that can help you create the perfect website background image.

What Is A Website Background Image?

A website background image is an image that fills the entire or part of the web page's background. It can be a static or dynamic image that sets the tone for your site's design and content. A website background image is essential to web design as they help create a visual hierarchy, establish brand identity, and enhance user experience.

Importance Of Website Page Background Image

A good website background image can significantly impact how visitors perceive and interact with your site. They can convey emotions, establish credibility, and communicate brand values. A well-chosen website page background image can also reduce bounce rates by keeping visitors engaged for longer.

A website's background is not just a decoration; it can make or break the user experience. A poorly chosen background can be a distraction, causing visitors to leave your site without taking any action. On the other hand, a well-thought-out background can create a seamless browsing experience that keeps visitors hooked for longer. Investing in high-quality website background images is an investment in your online success.

Benefits Of Using Background Images For SEO

In addition to improving user experience, a website background image can also benefit your SEO efforts by:

  • Increasing dwell time. When visitors spend more time on your site due to engaging visuals such as background images, search engines interpret it as a sign of high-quality content.
  • Enhancing social media sharing. People are likelier to share visually appealing content on social media platforms like Facebook, Twitter, or Instagram.
  • Improving click-through rates. When search engine results pages (SERPs) include visually attractive websites with good website background images, users are more likely to click through.
  • Reduce keyword stuffing. With background images, you don't have to include the image file name or alt text in the page content to display the image on the page. This avoids over-optimizing your content with keywords just for the sake of including images.
  • Cleaner content. Using background images creates less cluttered content without multiple


tags and image captions. This results in a cleaner content flow and user experience.

  • Mobile-friendliness. Background images that fill the entire screen width may be more mobile-friendly than regular images that require resizing and repositioning content layouts on smaller screens.
  • Difficulty being scraped. Background images are more difficult for scraping tools and bots to detect and extract from the page HTML. This makes scraping and duplication of your content harder. However, it does not prevent scraping and should not be relied upon.
  • Adapts to content width changes. A background image will stretch and adapt seamlessly if you change the width of its parent content container. Regular images require re-uploading a new image size.
  • Layering multiple backgrounds. You have more flexibility with background images to layer multiple images, add color overlays, position images, resize them, and achieve parallax scrolling effects. All of which can improve the visual appearance and user experience.

In this article, we will provide tips for selecting the right type of image for your site's needs and optimizing it for SEO. We'll also share other considerations like page load speed, responsive design, branding, testing, and analytics. Finally, we'll provide pro tips for creating good website backgrounds and introduce Strikingly as a platform to help you create the perfect website background image.

Strikingly is an all-in-one platform that lets you easily create beautiful websites. It offers a wide range of customizable templates and user-friendly features that can help you create the perfect website background image for your site.

Now that we've covered the basics, let's dive into our top tricks for using background images on your site.

Personalize your website background image when using Strikingly templates

Image taken from Strikingly


Top Tricks For Using Background Image For Website

Background images are a great way to add visual interest to your website and make it stand out. Here are some top tricks for using a background image for website:

  • Choose the Right Image

Choosing the right image is crucial for making a good impression on your visitors. You want an image that is visually appealing, relevant to your brand, and high-quality. Avoid using generic stock photos that have been used countless times before.

  • Optimize Image for SEO

Optimizing your background image for SEO can help improve your website's search engine rankings. Use descriptive file names and alt tags for your images and compress them to reduce load times.

  • Use Background Image in Key Areas

Using background images in key areas of your website can help draw attention to important content and make it more engaging for visitors. Consider using background images in headers, hero sections, and call-to-action buttons.

  • Overlay Texts on Images

Overlaying text on top of background images can effectively convey information while maintaining a visually appealing design. Make sure the text is legible and contrasts well with the image.

  • Add background parallax effects.

Use the background-attachment property to create a parallax scrolling effect between a background image and content in the foreground. Set it to "fixed" while specifying background positioning.

  • Specify fallback background colors. If the background image fails to load, specify a fallback background color using the background-color property. It ensures your site's styling is not completely broken.
  • Use background positioning. The background-position property lets you specify where the background image should be positioned in the element. You can center an image, align it to one side, or specify exact offset values.
  • Adjust background sizing. Use the background-size property to specify the size of the background image. You can set it to "cover" to make the image cover the entire element, "contain" to avoid cropping, specify exact pixel values, or use percentages.
  • Add background repeats. Set background-repeat to "repeat-x", "repeat-y", or "repeat" to tile background images horizontally, vertically, or in both directions. Use "no-repeat" to prevent background tiling altogether.

You can create good website backgrounds that will enhance your site's overall look and feel by following these top tricks.

Upload an image on Strikingly editor to make it your website background image

Image taken from Strikingly


Other Considerations for Using A Background Image For Website

While background images can enhance the aesthetics of your website and boost SEO, there are other important factors to consider when using them. These include page load speed, responsive design, branding, testing, and analytics.

  • Page load speed

One of the most critical considerations when using background images is page load speed. Large image files can slow down your website's loading time, frustrating visitors and negatively impacting SEO. Compress your background image files without sacrificing quality to optimize page load speed. You can also use lazy loading techniques to prioritize content above the fold.

  • Responsive Design

Responsive design ensures your website looks great on any device, from desktops to mobile phones. When using background images, make sure they are responsive as well. They should adapt to different screen sizes without becoming distorted or pixelated.

  • Branding

Background images can be a powerful tool for branding your website. Choose images that reflect your brand's personality and values while still being visually appealing. Use colors that match your brand's color scheme, and consider adding a logo or tagline to the image.

  • Testing and Analytics

Finally, it's essential to test different background images and analyze their impact on user engagement metrics such as bounce rate and time on site. Use A/B testing to compare different backgrounds' effectiveness in achieving specific goals such as conversion or click-through rates.

Considering these factors when using background images on your website can create a visually stunning site that engages visitors while still being optimized for SEO.

Pro Tips for Creating Stunning Background Images

When creating stunning background images for your website, a few pro tips can help you stand out. Here are some ideas to get you started:

  • Use Color Gradients for Depth

One way to add depth and interest to your website background is by using color gradients. This technique involves blending two or more colors to create a smooth transition between them. You can create a visually striking effect that draws the eye and sets your site apart by choosing complementary colors and experimenting with different shades.

  • Play with Texture and Patterns

Another way to add visual interest to your website background is by incorporating texture and patterns. Whether you opt for subtle textures like linen or burlap, or bold patterns like stripes or polka dots, these elements can help break up the monotony of a solid color background and add depth and dimension.

  • Avoid Cliché Stock Images

While stock images can be a convenient way to add visual interest to your website, they can also be overused and cliché. Instead of relying on generic stock photos, try creating custom graphics or commissioning original artwork that reflects your brand's unique personality.

  • Invest in Professional Photography

If you're looking for high-quality images that truly capture the essence of your brand, investing in professional photography may be worth considering. You can create custom images that are visually stunning and perfectly aligned with your brand identity by working with a skilled photographer who understands your vision and goals.

You'll be well on your way to crafting a site that stands out from the competition by following these pro tips for creating a stunning website background.

Remember: Good website backgrounds don't have to be complicated or expensive - sometimes simple is best! Experiment with different techniques until you find what works best for your brand, and don't be afraid to take risks and try new things.

With a little creativity and careful planning, you can create a website background that truly reflects your brand's unique personality and helps you connect with your audience meaningfully.

Select your website background image from Strikingly library

Image taken from Strikingly


How Can Strikingly Help You With Background Image For Website?

Do you need help finding the perfect background image for your website? Look no further than Strikingly! Our website builder offers various backgrounds to make your site stand out. Here's how we can help:

  • Backgrounds that scream, look at me!

Our backgrounds are designed to catch the eye and draw visitors in. Whether you're looking for a bold, colorful design or something more subtle, we have options that will fit your needs.

  • No sweat; personalize your site's appearance.

Personalizing your site has always been challenging with Strikingly's user-friendly platform. You can easily upload your images or choose from our library of professional-quality backgrounds to give your site a unique look and feel.

  • Blow your visitors away with dazzling graphics.

With Strikingly, you can create stunning visuals that will leave a lasting impression on visitors to your site. Our graphics are optimized for web use and are sure to make an impact.

  • Pick from our bounty of backgrounds.

We offer a wide selection of backgrounds, so you'll find one that fits your style and brand. From abstract designs to nature scenes, we've got it all.

  • Leave competitors in awe with your design.

Stand out from the crowd with a unique website design that showcases your brand and message. With Strikingly's customizable platform, you can create a website that truly represents who you are and what you do.

  • Boost aesthetics with our user-friendly features.

In addition to our stunning background options, Strikingly offers a range of user-friendly features that will help you create a website that looks great and functions smoothly. From easy-to-use templates to drag-and-drop design tools, we've got you covered.

  • Begin crafting your perfect site now!

Ready to get started? Sign up for Strikingly today and start creating the website of your dreams with our customizable backgrounds and user-friendly platform.

Choosing the right background image for your website can make a big difference in how visitors perceive your brand and message. With Strikingly's wide variety of background options and user-friendly platform, you can create a stunning website that truly represents who you are and what you do. So why wait? Start crafting your perfect site today!

Edit your website background image on Strikingly

Image taken from Strikingly



Background images are an essential to website design and optimization. They can help enhance your website's aesthetics and improve its SEO. To recap, here are some top tricks for using background images on your site:

  • Choose the right image that aligns with your brand and message.
  • Optimize the image for SEO using relevant alt tags, file names, and descriptions.
  • Use the background image in key areas such as headers or hero sections.
  • Overlay texts on images to make them more engaging.

Apart from these tricks, there are other considerations that you need to keep in mind when using background images on your site.

Background images are crucial in website optimization as they can improve user engagement and reduce bounce rates. They create a visual impact that can capture visitors' attention and keep them hooked to your site.

Using good website backgrounds can offer several benefits, such as:

  • Enhancing the aesthetics of your site,
  • Improving user engagement,
  • Reducing bounce rates,
  • Boosting SEO rankings,
  • Creating a memorable brand identity.

If you're looking for an easy-to-use website builder offering a wide range of stunning background images, then Strikingly is a perfect choice. With its user-friendly features and expert support team, you can create a fantastic website that stands out from competitors.

Strikingly offers a bounty of backgrounds that scream look at me! You can personalize your site's appearance with no sweat! Blow away visitors with dazzling graphics or pick from our vast backgrounds.