Enhance Your Website With Creative And Unique Website Background Image

· Design Inspiration,Building Your Site,Tips and Tricks
Enhance Your Website With Creative And Unique Website Background Image

A creative and unique background image plays a crucial role in enhancing the visual appeal of your website. It is a powerful tool to capture users' attention and create a memorable first impression. With the help of Strikingly, you can easily incorporate stunning website page background images that align with your website's theme and purpose. However, choosing the right website background image that complements your content and reflects your brand identity is essential.

Why A Creative And Unique Background Image For Website Is Essential

A visually appealing website background image can instantly captivate visitors and make them more likely to stay on your site. It sets the tone for your website, conveying its purpose, mood, and personality. A well-chosen background image can evoke emotions, establish credibility, and create a cohesive visual experience for users.

How Can Strikingly Help Enhance Your

Website's Visual Appeal?

Strikingly offers a wide range of customizable templates and features, allowing you to easily incorporate captivating background images into your website design. Its user-friendly interface allows you to upload high-quality images or choose from its extensive library of stunning visuals. Strikingly also provides optimization tools to ensure fast loading times without compromising the visual quality of your desired background image.

The Importance Of Choosing The Right Website Background Image

Selecting the right website background image is crucial as it directly impacts user experience and brand identity. A well-chosen website background image should align with your website's theme and purpose, creating a harmonious visual environment for visitors. It should also reflect your brand's personality by incorporating brand colors, logos, or custom illustrations that showcase uniqueness.

A. Incorporating A Relevant Website Background Image

When designing your website, the background image is crucial in setting the tone and capturing users' attention. Here are some key points to consider when incorporating a relevant website background image:

1. Selecting A Background Image That Aligns With Your

Website's Theme And Purpose

Choosing a background image that aligns with your website's theme and purpose is essential for creating a cohesive visual experience. Consider the following tips:

  • Determine the overall vibe or mood you want to convey through your website.
  • Identify your website's main message or goal and select an image that supports it.
  • Ensure the background image reflects your brand identity and resonates with your target audience.

2. Using High-Quality And Visually Appealing Images To Capture

Using high-quality and visually appealing images as your website's background is vital to make a lasting impression on visitors. Consider these suggestions:

  • Invest in professional photography or utilize stock photo websites for high-resolution images.
  • Opt for vibrant colors, interesting textures, or captivating visuals that grab users' attention.
  • Ensure the chosen images are clear, crisp, and visually appealing across different screen sizes.

3. Ensuring The Background Image Complements Your

Website's Content

While selecting an eye-catching background image is important, it should seamlessly complement your website's content. Here are some ways to ensure harmony between the two:

  • Avoid using busy or cluttered images distracting from the main content.
  • Make enough contrast between the text/content and the background image for readability.
  • Consider using overlays or transparency effects to strike a balance between showcasing the image and presenting information.

A relevant website background image can significantly enhance your website's visual appeal and overall user experience. You can create a visually stunning website that leaves a lasting impression on visitors by carefully selecting an image that aligns with your website's theme and purpose, using high-quality visuals to capture attention, and ensuring the background image complements your content.

Website Background Image - Edit easily on Strikingly

Image taken from Strikingly

B. Enhancing User Experience With A Unique Background Image

When it comes to website design, first impressions matter. A unique and captivating background image can instantly grab visitors' attention and leave a lasting impression of good website backgrounds. Choosing a distinctive background image can set your website apart from the competition and make it more memorable for users.

1. Selecting A Background Image That Aligns With Your

Brand's Identity

One effective way to craft a memorable first impression is by selecting a background image that aligns with your brand's identity and values. For example, a background image of lush green landscapes or sustainable practices can convey your commitment to the environment if you run an eco-friendly business.

Additionally, incorporating relevant imagery representing your products or services can help create a strong initial impact. For instance, if you own an adventure travel company, featuring an awe-inspiring photo of a mountain peak as your background image can instantly convey the excitement and thrill of your offerings. You can create a powerful first impression that resonates with visitors by carefully selecting and utilizing a distinctive background image that aligns with your brand's identity and showcases your unique selling points.

2. Using Contrasting Colors And Textures To Improve Readability And User Engagement

Another way to enhance user experience through a unique background image is by using contrasting colors and textures. When chosen thoughtfully, these elements can significantly improve readability and overall engagement on your website.

Contrasting colors between the text content and the background image can make the text stand out more prominently, ensuring easy readability for visitors. For example, if you have light-colored text on top of an image with bright or dark hues, it may be challenging for users to read the content. Opting for contrasting colors like white text on a dark background or vice versa can greatly enhance readability.

In addition to colors, incorporating textures in the website background image can add depth and visual interest to your website. Textures can create a tactile experience for users, making them feel more engaged with your content. For instance, if you have a website for a luxury spa, using a background image with a subtle marble texture can evoke a sense of elegance and relaxation. Leveraging contrasting colors and textures in your background image can improve readability and user engagement, ultimately enhancing the overall user experience on your website.

3. Implementing Parallax Scrolling Effects To Add Depth And Interactivity

Parallax scrolling effects have gained popularity in web design due to their ability to add depth and interactivity to websites. You can create an immersive experience that captivates users by implementing parallax scrolling with your background image.

Parallax scrolling involves different elements on the webpage moving at different speeds as users scroll through the content. This effect creates an illusion of depth and adds visual interest to the background image. For example, foreground elements can scroll slower than the background image, creating a 3D-like effect that engages users as they navigate through your website.

The interactive feature enhances user experience and encourages visitors to explore your website's content more. It adds a dynamic element that keeps users engaged and interested in what your website offers. You can create an immersive and visually appealing user experience that sets your website apart by implementing parallax scrolling effects with your background image.

Website Background Image - Get multiple options for setting up

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C. Optimizing Website Performance With The Right Background Image

Choosing the right background image is crucial when optimizing your website's performance. Here are some strategies to ensure your website loads quickly without compromising visual quality.

1. Choosing An Image Format That Balances Quality And File Size For Faster Loading Times

Selecting the appropriate image format is essential for optimizing website performance. Consider using formats such as JPEG or PNG, which balance image quality and file size well. JPEG images are ideal for photographs and complex visuals, while PNG images are better suited for graphics and illustrations. Choosing the right format can help you reduce the file size of your background image without sacrificing too much visual quality. It helps improve loading times and ensures a smooth user experience.

2. Compressing Background Images Without Compromising Visual Quality

Compressing your background images is vital to optimize your website's performance further. Compression reduces the file size of an image by removing unnecessary data while retaining its visual integrity.

There are various software and online tools available that can help you compress your background images effectively. Strikingly also offers built-in optimization tools that automatically compress images upon upload, ensuring they load quickly without compromising their visual appeal. Compressing your background images can significantly improve loading times and enhance website performance.

3. Leveraging

Strikingly's Built-In Optimization Tools To Improve Website Performance

Strikingly provides users powerful built-in optimization tools that greatly enhance their website's performance. These tools automatically optimize background images by reducing file sizes without compromising visual quality. Leveraging Strikingly to build your website can help you ensure that your website loads quickly and efficiently, providing a seamless browsing experience for your visitors.

Website Background Image - Edit with filters for better aesthetics

Image taken from Strikingly

D. Reflecting On Brand Identity And Personality

When selecting a website background image, it is crucial to incorporate your brand colors and logo to create a cohesive visual identity. You can establish a strong connection between your brand and the overall design of your website by infusing your website's background image with your brand colors. It helps reinforce brand recognition and create a memorable user experience. Additionally, including your logo in the background image ensures visitors can easily associate it with your brand.

Utilizing Custom Illustrations Or Photography To Showcase Your

Brand's Uniqueness

Consider utilizing custom illustrations or photography in the website background image to make your website stand out from the competition. Custom illustrations can be tailored to reflect your unique brand personality and values, while custom photography allows you to showcase specific aspects of your products or services. Incorporating these elements into the background image can help you effectively communicate the essence of your brand and differentiate yourself from others in the market.

Creating A Cohesive Visual Identity By Aligning The Background Image With Your

Website's Overall Design

To maintain a cohesive visual identity throughout your website, aligning the background image with its overall design is important. It means ensuring that the background image's style, color scheme, and overall aesthetic complement other elements such as fonts, buttons, and navigation bars. Doing so creates a seamless user experience that enhances engagement and reinforces brand recognition.

Including an eye-catching abstract illustration as part of your website's background image helps captivate users' attention while reflecting a modern and creative brand identity. The vibrant colors create an energetic atmosphere that aligns with the website's overall design.

Website Background Image - Resize easily with preset sizes

Image taken from Strikingly

E. Showcasing Products Or Services

Using background images to highlight your products or services can be a powerful way to capture your visitors' attention and showcase what you have to offer. Here are some strategies for effectively incorporating background images into your website:

1. Using

Background Images To Highlight Your Products Or Services

You can instantly draw attention to your products or services by selecting relevant and visually appealing background images. Consider using high-quality product shots or lifestyle imagery that showcases how your offerings can benefit potential customers. These images should align with your brand and the overall theme of your website.

For example, if you're a clothing retailer, you could use a background image featuring models wearing your latest collection. It adds visual interest and helps potential customers envision themselves wearing the clothes.

2. Incorporating Relevant Imagery That Complements Your Offerings

In addition to highlighting specific products, it's important to choose background images that complement and enhance the overall user experience on your website. Consider using imagery that reflects the lifestyle or values associated with your brand. For instance, if you run a travel agency, incorporating background images of stunning landscapes or iconic landmarks can help create a sense of wanderlust and inspire visitors to book their next adventure with you.

3. Integrating Call-To-Action Elements Within The Background Image To Encourage Conversions

To further optimize conversions on your website, consider integrating call-to-action elements within the background image. It could include buttons, overlays, or text that prompts visitors to take action. For example, if you offer a free trial for a software product, you could incorporate a 'Start Your Free Trial' button directly onto the background image. It makes navigating through the site easy for visitors.

You can create an immersive and visually appealing experience for your website visitors by strategically using background images to showcase your products or services. Remember to choose images that align with your brand, complement your offerings, and include clear call-to-action elements to encourage conversions.

Website Background Image - Use Strikingly library

Image taken from Strikingly

How Can Strikingly Help Set The Best Website Background Image?

Here are a few tips on how Strikingly can help you set the best website background image:

  • Strikingly has a built-in image editor that allows you to crop, resize, and optimize images to use as your background. It ensures the image looks great on all screen sizes.
  • They have a stock photo library with hundreds of high-quality, royalty-free images you can use for free. Browse the library to find images that match your brand and website style.
  • The editor makes it easy to add filters, blur, or darken/lighten the image so it works well as a background. You can adjust transparency so text and other elements remain readable.
  • Strikingly has tips on image sizes and dimensions that work best for different areas of your site. It helps ensure your background image doesn't look pixelated or distorted.
  • You can upload your custom photos to use as background images. Strikingly will compress and optimize them for web use.
  • The preview feature lets you see how the background image looks on your site as you edit it. It lets you tweak it until it's perfect.
  • Strikingly makes it easy to set different backgrounds across your site if you need multiple background images for different pages or sections.

Strikingly's editing tools, image libraries, and size optimization features make it easy to find, customize, and implement your brand's perfect website background image.


A special and different picture in the background of your website can change how it looks, making it look nice and interesting to people. You can make it even better by picking a background picture that goes with what your website is about.

Strikingly helps make beautiful websites. It's easy to use and has many great pictures for backgrounds. It lets you find the perfect picture matching your website's style.

Having the right background picture for your website is not just about how it looks – it also affects how people enjoy using it and what your brand stands for. You can improve things by using different colors and textures, adding cool scrolling effects, and ensuring the pictures load quickly. You can also put your brand colors and logo in the background, use your drawings or photos to show your uniqueness, and ensure the background fits the rest of your design. It helps show what your brand is all about. Also, putting pictures related to your products or services can get people interested and excited about what you're offering. Putting buttons or links in the background can make more people do what you want.

Remember, picking the right pictures that load quickly is critical. Making pictures smaller when needed helps them look good without slowing the website. Strikingly makes designing a website with an effective website background image easy with templates. Putting a cool and different background picture can make people like your website and remember it while also showing off what your brand is like and what you have to offer.