Nowadays, you will be hard-pressed to find an individual or a business who does not have an online presence of some sort. Everyone who wants to pander to a particular audience for anything - be it for sales or merely for attention and following, needs a website. The good news is that you don’t need technical expertise to publish web site for free. The internet is filled with a plethora of services that can help you get this done easily. All you need is a bit of time and imagination.
How to Publish a Website for Free
For individuals and businesses who may not have the budget to invest in professional services, website builders such as Strikingly offer cost-effective solutions to web site publishing. Strikingly is one of the best web site publishers that enables you to publish website free of charge. It lets you build a web presence without the exorbitant expense.
1. Create a free account
It takes a moment to open a free account and get started with web site publishing. All you need is an email address.
2. Choose a free website template
The next step on how to publish a website is to select a template according to your content requirements. Most of our templates are suitable for virtually every type of website you can think of so your choice will ultimately depend on your personal preference.
3. Customize your website and add your content
Let your personality shine through in your website design. Choose colors and fonts that represent your brand and help you convey your message effectively. Add engaging visuals such as high quality graphics, images and videos.
4. Publish your website
Once you’re satisfied with the look and feel of your site, it’s time to click, ‘Publish’. This gets your website up and running. You don’t have to perform any additional steps to get your site live.
When done correctly, a website has the potential to attract a following for any brand or individual. Publishing web site entails a bit of careful planning as well to ensure its success. Here are a few smart tips to think about.
Be clear about your objectives
Before you set out publishing web site content, it’s important to have a clear understanding of what your website is about and what your goals are. What are you looking to gain by creating a website? Is it to attract more customers to your business? Would you like to create a following for your blog or an idea you have been developing? Knowing your website’s goals will help you set the direction for any content or feature that you will be adding to your site.
Check out other websites for inspiration
Wondering how to design your website? Look towards other websites for inspiration. A quick search for websites within your industry or niche will help you get ideas on what design works or the features your own website should have. Check out other Strikingly-powered websites for ideas on how to make your site stand out. Look at these sites from the point of view of a user or a customer. Find out what makes them effective and what could be improved. You can take these findings when you create a website that addresses common user pains and challenges.
Optimize your website
Part of building a web presence is making sure your website is optimized for search engines. Identify keywords and keyphrases that users normally use to search for your product, services or brand and make sure to incorporate them into your content. Optimize your website metadata - i.e. your website title and meta description - because these show up on search results lists and give users and search engines an idea of what your site is about and whether or not it is relevant to a user search.
Promote your website
Work doesn’t stop after you publish web site content. The next step is to market your site and make it known to your visitors. Share links to your pages to your social media pages, forums and other platforms. Every time you make changes to your site, let everyone in your network know.
