Online forums have become a hub for people to connect, learn, and share their opinions on various topics. If you're looking to build a thriving online community, then you've come to the right place. In this guide, we'll explore the benefits of online forums and outline the key steps to building a successful one.

Online Forums: Building a Thriving Community

You may be asking, “what is online forum?” Here’s our favorite answer: an online forum is more than just a platform for discussions. It is a space where people come together to share their experiences, knowledge, and insights.

Advantages of Online Forum and a Thriving Community

A thriving online community can help you:

  • Establish yourself as an expert in your field
  • Build brand awareness and increase your online presence
  • Gain valuable insights into your target audience
  • Create a loyal customer base
  • Foster meaningful connections with like-minded individuals

Overview: Key Steps to Building a Successful Online Community

Building an online community from scratch can be a daunting task. However, by following a few key steps, you can create a thriving online forum that attracts and engages users. Here are the essential steps:

1. Choose the right platform

2. Set clear community guidelines

3. Encourage user engagement

4. Create valuable content

5. Foster a sense of community

6. Monitor and respond to feedback

Ready to dive in and explore each step?

1. Choose the Right Platform

Selecting the right platform is the foundation of a successful online forum. The platform you choose can make or break your community-building efforts. In this section, we'll explore the importance of selecting the right platform, introduce Strikingly as a platform for building online communities, and discuss the benefits of using Strikingly for building a thriving community.

Critical Zone: Selecting the Right Platform

When it comes to building an online forum, not all platforms are created equal. Different platforms offer varying features, user experiences, and pricing models. Some platforms may be better suited for specific types of communities or industries. It's essential to choose a platform that aligns with your goals, target audience, and budget.

Use Strikingly to build your online form

Image taken from Strikingly

Strikingly is a popular website builder that enables you to create stunning websites with no coding experience required. However, Strikingly is not just limited to website building; it also offers a robust set of features for creating online communities. You can integrate a forum or discussion board, manage user accounts and permissions, and customize the look and feel of your community.

Benefits of Using Strikingly for Building a Thriving Community

Using Strikingly to build an online community has several benefits, including:

  • Easy setup and customization. Strikingly's drag-and-drop interface makes it easy to create and customize your community without any technical skills.
  • Mobile-responsive design. Strikingly's community templates are optimized for mobile devices, ensuring that your forum looks great on any screen size.
  • Powerful community features. Strikingly offers a range of community-building features, including commenting, private messaging, user profiles, and social media integration.
  • Affordable pricing. Strikingly offers competitive pricing plans, making it an excellent choice for startups and small businesses.

If you're looking for a platform to build a thriving online community, Strikingly is an excellent choice. With its intuitive design, powerful features, and affordable pricing, you can create a successful online forum in no time.

2. Set Clear Community Guidelines

Setting clear community guidelines is essential for creating a safe, welcoming, and productive online discussion. In this section, we'll explore the importance of establishing guidelines, provide examples of effective community guidelines, and discuss strategies for enforcing them.

Critical Zone: Establishing Clear Guidelines for Behavior and Communication

Community guidelines set the tone for your forum and provide users with clear expectations for behavior and communication. They help prevent misunderstandings, conflict, and inappropriate behavior. Without clear guidelines, your community may become chaotic, hostile, or unwelcoming, which can harm your reputation and drive users away.

Guidelines for behavior on online forums

Image taken from Strikingly

Examples of Effective Community Guidelines

Effective community guidelines should be concise, easy to understand, and align with your forum's goals and values. Here are some examples of effective community guidelines:

  • Be respectful and courteous to all members of the community.
  • No hate speech, discrimination, or harassment will be tolerated.
  • Keep discussions relevant to the forum's topic.
  • Do not spam, promote products or services, or engage in self-promotion without permission.
  • Do not share personal information or private messages without consent.
  • Follow all applicable laws and regulations.

Enforcing Community Guidelines and Dealing with Rule-Breakers

Enforcing community guidelines is essential to maintaining a positive and productive forum. Here are some strategies for enforcing guidelines and dealing with rule-breakers:

  • Be consistent and fair when enforcing guidelines.
  • Use warnings, temporary bans, or permanent bans as necessary to address rule-breakers.
  • Provide a clear process for reporting violations and responding to user complaints.
  • Have a team in place to monitor the forum and respond promptly to violations.
  • Be transparent about the consequences of rule-breaking and communicate them clearly in the guidelines.

By setting clear guidelines and enforcing them consistently, you can create a safe, welcoming, and productive online community.

3. Encourage User Engagement

Encouraging user engagement is key to building a thriving online community. In this section, we'll explore tips and strategies for creating a sense of community and fostering user participation, as well as an overview of Strikingly's engagement features.

Tips for Encouraging Users to Engage

Here are some tips for encouraging users to engage with your online forum:

  • Post engaging and relevant content regularly to keep users interested and coming back.
  • Ask questions and encourage users to share their thoughts and experiences on your online discussion.
  • Respond promptly to user comments and questions to show that you value their participation.
  • Offer incentives such as rewards or recognition for active participation.
  • Use gamification techniques such as badges, levels, and points to motivate users to engage with the forum.

Creating a Sense of Community and Fostering User Participation

Creating a sense of community is essential for fostering user participation. Here are some tips to building a strong sense of community:

  • Encourage users to introduce themselves and share their interests and experiences.
  • Use community-building activities such as contests, polls, and events to bring users together.
  • Create dedicated spaces for users to connect and discuss common interests or goals.
  • Celebrate user achievements and milestones to show that you value their contributions.
  • Use storytelling and personal anecdotes to create an emotional connection with users.

Strikingly offers a range of engagement features that can help you build a thriving online community. These features include commenting, social sharing, and the ability to integrate with other social media platforms. With Strikingly, you can easily create a dynamic and interactive forum that encourages user participation and fosters a sense of community.

4. Create Valuable Content

Providing valuable content is essential for attracting and retaining users on your online discussion. In this section, we'll explore the importance of creating high-quality content and provide strategies for developing content that meets the needs and interests of your audience.

Importance of Providing Valuable Content to Attract and Retain Users

Online forums are a great platform for sharing information and knowledge with others. By providing valuable content, you can establish your online discussion as a go-to resource for your audience, and keep users engaged and coming back for more. Some benefits of providing valuable content on your online forum include:

  • Establishing yourself as an authority in your niche or industry
  • Building trust and credibility with your audience
  • Encouraging user participation and engagement
  • Generating traffic and leads for your business

Different Types of Content for Your Online Community

There are many different types of content that you can create for your online forum. Some examples include:

Create relevant content to boost your online forum

Image taken from Strikingly

  • How-to guides and tutorials
  • News and industry updates
  • Product reviews and comparisons
  • Expert interviews and guest posts
  • User-generated content such as testimonials and case studies

Creating High-Quality Content To Meet Your Audience’s Needs

Creating high-quality content that resonates with your audience is key to building a thriving online community. Here are some strategies for developing content that meets the needs and interests of your audience:

  • Conduct research to understand your audience's pain points and interests
  • Use a variety of formats such as text, images, video, and infographics to keep your content engaging and varied
  • Be consistent in your content creation and publishing schedule to keep users coming back for more
  • Use storytelling and personal anecdotes to create an emotional connection with your audience
  • Encourage user-generated content to foster a sense of community and engagement

By following these strategies, you can create valuable content that attracts and retains users on your online forum.

5. Foster a Sense of Community

Fostering a sense of community is essential for building a thriving online forum. In this section, we'll explore strategies for creating a strong sense of community among forum members, as well as examples of community-building activities and events.

Fostering a Sense of Community Among Forum Members

Creating a sense of community among forum members during online discussion is essential for encouraging participation and engagement. Here are some strategies for fostering a strong community on your online forum:

  • Encourage open and respectful communication among members
  • Provide opportunities for members to share their experiences and expertise
  • Recognize and reward member contributions and achievements
  • Host events and activities that encourage participation and interaction
  • Use gamification and incentives to encourage engagement and participation

Examples of Community-Building Activities and Events

Hosting events and activities is a great way to bring forum members together and foster a sense of community. Here are some examples of community-building activities and events you can organize:

  • Webinars and virtual workshops
  • Meetups and networking events
  • Contests and giveaways
  • Q&A sessions with experts in your niche
  • Community service projects or charity events

Strikingly offers a range of features designed to help you build a strong and engaged community on your online forum. These include:

  • Private messaging and member profiles for easy communication and interaction
  • Social sharing features to help members spread the word about your forum
  • Gamification tools, such as badges and points, to encourage participation and engagement
  • Analytics and reporting tools to help you track member activity and engagement

By using these features, you can create a thriving online community on your Strikingly-powered forum.

6. Monitor and Respond to Feedback

As the old saying goes, "You can't please everyone." And when you're running an online forum, it's inevitable that you'll encounter some negative feedback or complaints from time to time. But rather than seeing this as a downside, you can use feedback as an opportunity to improve and strengthen your community.

Engager with your audience on your online forum

Image taken from Strikingly

User feedback is an incredibly valuable resource for improving your online forum. By monitoring feedback, you can gain insights into what your community likes, what they don't like, and what they want to see more of. You can also identify any issues or challenges that are preventing users from fully engaging with your forum. And by responding to user concerns and complaints, you demonstrate that you value their input and are committed to creating a positive experience for everyone.

Handling Negative Feedback and Resolving Conflicts

Handling negative feedback can be challenging, but there are strategies you can use to turn the situation around. One effective approach is to listen carefully to the user's concerns and acknowledge their feelings. Even if you don't agree with their perspective, showing empathy can go a long way in diffusing the situation on your online discussion. From there, you can work with the user to find a solution or compromise that addresses their concerns while still aligning with the goals of your community.

Strikingly offers a variety of features to help you monitor and manage feedback on your online forum. For example, you can enable commenting on posts and threads, allowing users to share their thoughts and feedback in real-time. You can also integrate a private messaging system that allows users to communicate directly with one another, or with you as the forum owner. And if you're concerned about abusive or inappropriate content, you can use your forum’s moderation tools to review and approve all posts before they go live.


There you have it – the key steps to building a thriving online community! Let's quickly recap what we've learned:

  • Choose the right platform. Strikingly is a great option for integrating an online forum, with features that encourage user engagement and foster a sense of community.
  • Set clear community guidelines. This is crucial for maintaining a positive and productive environment for your users.
  • Encourage user engagement. From commenting to social sharing, there are plenty of ways to get your users involved and keep them coming back.
  • Create valuable content. Providing content that meets the needs and interests of your audience is key to building a loyal following.
  • Foster a sense of community. Activities and features that promote community-building can help your users feel more connected to each other and to your forum.
  • Monitor and respond to feedback. Staying on top of feedback and addressing user concerns can help you keep your forum running smoothly.

To wrap things up, here are some final tips and advice for you as a forum administrator managing the daunting task of creating an online forum and facilitating online discussion:

  • Stay engaged. As the forum administrator, your active participation is crucial for building and maintaining a thriving community.
  • Be responsive. Addressing user feedback and concerns in a timely manner shows your users that you value their input.
  • Be patient.: Building a thriving online community takes time and effort, so don't get discouraged if you don't see immediate results.

Now that you have a solid understanding of what it takes to build a thriving online community on Strikingly, it's time to get started! We encourage you to dive in and start building your own online forum today. Good luck!