How To Incorporate A Business In 2023: A Step-By-Step Guide

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How To Incorporate A Business In 2023: A Step-By-Step Guide

In today's competitive business landscape, many entrepreneurs consider incorporating their businesses to enjoy various benefits and protect their assets. The introduction will provide an overview of incorporate a business is important, its advantages, and a brief outline of the incorporation process.


Incorporate a business that provides numerous advantages to help entrepreneurs achieve their goals and protect their interests. Business owners can separate their assets from the company's liabilities, limiting personal financial risk. Additionally, incorporating offers tax benefits and potential access to funding opportunities that may not be available to other business structures.

Incorporate A Business Benefits

There are several key benefits associated with incorporating a business:

  • Limited liability protection ensures that shareholders' assets are protected in case of lawsuits or debts incurred by the company.
  • Incorporation allows for easier transfer of ownership and facilitates raising capital through the issuance of shares or membership interests.
  • An incorporated business often gains credibility and attracts customers and partners.

How Do I Incorporate My Business?

Incorporate a business through the following steps:

  • Choose a suitable business structure
  • Register your business name
  • Obtain necessary licenses and permits
  • Draft formation documents such as articles of incorporation or organization
  • Create bylaws or operating agreements
  • Issue shares or membership interests
  • Obtain required licenses and permits specific to your industry
  • Set up financial systems including bank accounts and accounting procedures.

Now that we have covered why incorporating a business is beneficial, the advantages it offers, and provided an overview of the incorporation process, let's delve deeper into each topic to help you make informed decisions and successfully incorporate your business.

1. Choose A Business Structure

When starting a business, one of the most important decisions you'll need to make is choosing the right business structure. There are several options to consider, including sole proprietorship, partnership, corporation, and limited liability company (LLC). Each structure has advantages and disadvantages, so it's essential to understand them before deciding.

Sole Proprietorship, Partnership, Corporation, Or Limited Liability Company?

  • Sole Proprietorship. The simplest and most common form of business structure . It involves a single individual to incorporate a business. The owner has complete control over decision-making but is personally liable for any debts or legal obligations.
  • Partnership. A partnership is formed when two or more individuals join forces to run a business together. Each partner contributes capital and shares in the profits and losses of the business. Partnerships can be general or limited, depending on the level of liability each partner wants to assume.
  • Corporation. A corporation is a separate legal entity from its owners (shareholders). It offers limited liability protection to shareholders, meaning their assets are generally not at risk if the company faces financial difficulties or lawsuits. Corporations have more complex legal requirements and are subject to double taxation.
  • Limited Liability Company (LLC). An LLC combines elements of both corporations and partnerships/sole proprietorships. It provides limited liability protection for its owners (known as members) while offering flexibility in taxation and management structure.

Factors To Consider When Choosing A Business Structure

  • Liability Protection. Consider how much personal risk you're willing to take on if your business faces financial issues or legal disputes.
  • Taxes. Different structures have different tax implications. Research how each option will affect your tax obligations as an individual and as a business entity.
  • Management Structure. Consider how you want your business to be managed. Do you want complete control, or are you willing to share decision-making with others?
  • Funding and Ownership. Consider how you plan to fund your business and whether you'll seek outside investors. Some structures are better suited for attracting investors than others.

Pros And Cons Of Each Business Structure

  • Pros. Easy and inexpensive to set up, complete control over the business, and minimal legal requirements.
  • Cons. Unlimited personal liability, difficulty raising capital.


  • Pros. Shared responsibility and resources, potential for complementary skills, relatively easy setup.
  • Cons. Unlimited personal liability (general partnership), potential for partner disputes.


  • Pros. Limited liability protection, easier access to capital through stock offerings, and potential tax benefits.
  • Cons. Complex legal requirements, double taxation (unless electing S Corporation status).

Limited Liability Company (LLC)

  • Pros. Limited liability protection, flexibility in management structure, and taxation options.
  • Cons. More paperwork compared to sole proprietorships/partnerships, limited ability to attract outside investors.
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2. Name Your Business

Choosing a unique and memorable name to help you stand out in the market is important when naming your business. A strong business name can make a lasting impression on potential customers and clients.

To select a unique and memorable business name, consider the following tips:

  • Brainstorm. Start by brainstorming different words, phrases, or concepts related to your business. Think about your products or services and what differentiates you from your competitors.
  • Be creative. Be bold, think outside the box, and come up with something catchy or unexpected. Consider using alliteration, rhyming, or combining different words to create a unique name.
  • Keep it simple. While creativity is important, keeping your business name simple and easy to remember is also essential. Avoid using complex or confusing words that may be difficult for people to pronounce or spell.
  • Research competitors. Research your competitors ' names before finalizing your business name to ensure yours stands out. You don't want potential customers confusing your business with another similar-sounding one.
  • Test it out. Once you have a few potential names in mind, test them out on friends, family, or even potential customers. Get their feedback on how they perceive the name and if it accurately represents your business.

Select A Unique And Memorable Business Name

Selecting a unique and memorable business name is crucial for creating brand recognition and attracting customers. You can come up with an attention-grabbing name that reflects your brand identity:

  • Use descriptive words. Incorporate descriptive words that convey what your business does into the name.
  • Consider future growth. Choose a name that allows room for expansion if you plan on diversifying your products or services.
  • Check domain availability. Ensure that the domain name for your business is available and aligns with your chosen name.
  • Avoid trends. While jumping on the latest trend may be tempting, choose a timeless name that won't quickly become outdated.
  • Get feedback. Seek feedback from trusted individuals to gauge their perception of your chosen name.

Registering Your Business Name

Once you have selected a business name, it's important to register it to establish legal ownership and prevent others from using the same name. Here's what you need to know about registering your business name:

  • Research registration requirements. Each state or province may have different business name registration requirements. Research the specific regulations in your jurisdiction.
  • Choose a legal structure. Determine whether you will operate as a sole proprietorship, partnership, corporation, or limited liability company (LLC). The legal structure will impact how you register your business name.
  • Register with local authorities. Contact your local government office or secretary of state to find out how and where to register your business name. They will provide you with the necessary forms and instructions.
  • Pay registration fees. Be prepared to pay registration fees when submitting your application. The fees vary depending on where you are registering your business.
  • Renew as required. Keep in mind that most registrations need to be renewed periodically, typically every few years. Stay informed about renewal deadlines to maintain ownership of your business name.


Trademark Availability

Before finalizing your business name, checking its availability as a trademark is essential. This step ensures that no one else has registered the same or similar name for their products or services. Here's how you can check trademark availability:

  • Conduct a trademark search. Use online databases provided by intellectual property offices or hire a trademark attorney to conduct a comprehensive search for existing trademarks that may conflict with yours.
  • Consider hiring an attorney. If you need clarification on conducting a thorough search or need assistance with the trademark registration process, it's advisable to consult with a trademark attorney.
  • File for a trademark. If your chosen business name is available, consider filing for a trademark to protect your brand identity and prevent others from using a similar name in the future.

3. Register Your Business

To successfully incorporate your business, you must have all the necessary licenses and permits. Registering your business will help you operate legally and avoid potential penalties or fines. Here are the steps you should take to obtain the necessary licenses and permits:

Obtaining the Necessary Licenses and Permits

  • Research your industry. Research the specific licenses and permits required. Different businesses may have different requirements, so it's crucial to understand what applies to your business.
  • Local licenses. Check with your local government or municipality to determine if specific local licenses or permits are needed to operate a business in your area. Depending on your business type, local licenses can include zoning permits, health department licenses, or liquor licenses.
  • State licenses. Some businesses require state-level licenses or certifications. For example, healthcare providers, contractors, or food establishments often need state-specific licenses. Research your state's requirements and ensure you comply with them.
  • Federal permits. Certain industries, such as aviation, broadcasting, or firearms manufacturing, require federal permits or registrations from agencies like the Federal Aviation Administration (FAA) or the Bureau of Alcohol, Tobacco, Firearms, and Explosives (ATF). Determine if your business falls under any federal regulations.
  • Professional certifications. If you're operating in a profession requiring specific qualifications (e.g., lawyers, doctors), ensure you obtain the necessary professional certifications before starting your business.
  • Ongoing compliance. Keep in mind that some licenses and permits need to be renewed periodically. Stay informed about renewal deadlines and comply with ongoing reporting requirements to maintain legal compliance.

Registering With The State Or Province

After obtaining all the required licenses and permits for your business, you'll need to register it with the appropriate state or provincial authorities:

  • Secretary of State. Contact your state's Secretary of State office to register your business. They will provide the necessary forms and guidance to complete the registration process.
  • Business name availability. Ensure your chosen business name is available and unique within your state before registering. Conduct a thorough search to avoid potential trademark conflicts or confusion with existing businesses.
  • Filing requirements. Fill out the registration forms accurately, providing all the required information about your business, including its legal structure, address, and ownership details. Pay attention to any filing fees that may apply.
  • Articles of Incorporation or Organization. Depending on your business structure (corporation or limited liability company), you may need to draft and file Articles of Incorporation or Organization. These documents outline the key details of your business's formation.

Applying For An Employer Identification Number (EIN)

An Employer Identification Number (EIN) is a unique identifier the Internal Revenue Service (IRS) assigns businesses for tax purposes. Here's how you can apply for an EIN:

  • Online application. Complete the EIN application form by visiting the IRS website. It's a simple process that typically takes only a few minutes.
  • Mail or fax application. If you prefer not to apply online, you can also submit Form SS-4 via mail or fax to the IRS. The form provides instructions on where to send it based on your state.
  • Required information. When applying for an EIN, you'll need to provide details about your business, such as its legal name, address, type of entity, and responsible party information.
  • Immediate EIN issuance. Once submitted successfully, you'll receive an EIN immediately if you apply online or within a few weeks by mail or fax.
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4. Prepare And File Formation Documents

When incorporating a business, one of the crucial steps in preparing and filing the necessary formation documents. The process involves drafting articles of incorporation or organization, filing these documents with the Secretary of State, and paying any required fees.

Drafting Articles Of Incorporation Or Organization

To incorporate your business, you must draft articles of incorporation or organization. These legal documents outline important details about your company, such as its name, purpose, registered agent, and the number and types of shares or membership interests.

When drafting these articles, it is important to ensure that all required information is included accurately. Depending on your business structure (corporation or limited liability company), you may also need to include additional provisions specific to that structure.

Filing Formation Documents With The Secretary Of State

After drafting the articles of incorporation or organization, you will need to file them with the Secretary of State in the state where you plan to incorporate your business.

Filing formation documents typically involves submitting the completed articles and any required forms the Secretary of State office provides. It is important to carefully follow their instructions and provide all necessary information to ensure timely responses.

Paying Required Fees

In addition to incorporate a business, submitting the formation documents, there are usually fees associated with incorporating a business. These fees vary depending on the state and business structure chosen.

The Secretary of State's office will typically require payment for processing and filing your formation documents. The fees can range from a few hundred dollars to several thousand dollars, so it's essential to budget accordingly.

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5. Create Bylaws or Operating Agreement

Creating bylaws or an operating agreement is essential to incorporate a business. These documents establish the rules and regulations governing your company's operations, ensuring clarity and consistency in decision-making processes.

Establishing The Rules And Regulations For Your Business

When creating bylaws or an operating agreement, you will outline important guidelines for how your business will operate. Rules include defining the roles and responsibilities of directors, officers, and shareholders (for corporations) or members (for limited liability companies). You may also include provisions regarding meetings, voting procedures, and dispute-resolution mechanisms.

Outlining Shareholder Or Member Rights And Responsibilities

Bylaws or an operating agreement should clearly outline the rights and responsibilities of shareholders or members. Member rights include details about ownership interests, profit distribution, decision-making authority, and limitations on liability. It is important to carefully consider these provisions to ensure fairness and protect the interests of all parties involved.

Ensuring Compliance With State Laws And Regulations

Ensuring compliance with state laws and regulations governing businesses in your jurisdiction is crucial when drafting bylaws or an operating agreement. These laws vary from state to state, so it's important to consult a legal professional specializing in corporate law to ensure that your documents meet all requirements.

6. Issue Shares or

To incorporate a business, it is vital to allocate ownership interests among the shareholders or members.

Allocating Ownership Interests Among Shareholders Or Members

Membership interests determine each individual's share of ownership and control over the company. The allocation can be based on capital contributions, expertise, or time commitment to the business. To allocate ownership interests, you must first determine the percentage of ownership each shareholder or member will receive through discussions and negotiations among the parties involved. It is essential to consider each person's investment in the business and their expected level of involvement.

Once the allocation is decided, it should be documented in a shareholders' agreement for corporations or an operating agreement for limited liability companies (LLCs). These agreements outline the rights and responsibilities of each owner and provide a framework for decision-making within the company.

Determining The Value Of Shares Or Membership Interests

Incorporating a business also requires determining the value of shares or membership interests. The valuation is crucial for various purposes, such as issuing stock options, attracting investors, or transferring ownership.

Valuing shares or membership interests can be complex and may require professional assistance from appraisers or accountants specializing in business valuation. Factors considered include financial performance, market conditions, industry trends, and future growth prospects.

The valuation process typically involves analyzing financial statements, conducting market research, and applying appropriate valuation methods such as discounted cash flow analysis or comparable company analysis. It is important to ensure that the valuation is fair and reasonable to avoid disputes among owners.

Issuing Stock Certificates Or Membership Certificates

After allocating ownership interests and determining their value, issuing stock certificates for corporations or membership certificates for LLCs is necessary. These documents serve as evidence of ownership in the company.

  • Stock certificates typically include details such as the shareholder's name, number of shares owned, class of stock, and any restrictions on transferability. Membership certificates for LLCs contain similar information related to membership interests.
  • Issuing these certificates is a formal process that involves preparing the necessary documents and obtaining signatures from the shareholders or members. It is important to keep accurate records of issued certificates and maintain a register of shareholders or members.
  • Remember that the specific requirements for issuing stock or membership certificates may vary depending on the jurisdiction and the type of business structure chosen.
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7. Obtain Necessary

You'll need to obtain the necessary licenses and permits to operate your business legally. Business licenses ensure that you comply with industry-specific regulations and requirements. Here are the steps to follow:

Identifying Industry-Specific Licenses Or Permits

Research and identify the licenses and permits required for your specific industry. Different industries have different regulations, so it's important to understand what applies to your business. Examples include professional licenses, health permits, liquor licenses, and construction permits.

Applying For Federal, State, And Local Licenses

Once you've identified the necessary licenses and permits, you'll need to apply for them at the appropriate levels of government. Some licenses may be required at the federal level, while others may be specific to your state or local municipality. Be sure to review the application requirements and provide all necessary documentation carefully.

Complying With Ongoing Reporting And Renewal Requirements

Obtaining a license or permit is a process that takes time; ongoing reporting and renewal requirements often must be met. Renewal requirements ensure that your business continues to comply with relevant regulations. Stay informed about any deadlines or reporting obligations associated with your licenses or permits to avoid penalties or fines.

8. Set Up Business Bank Accounts And Financial Systems

Setting up business bank accounts and establishing financial systems are crucial steps in incorporating a business. You can maintain accurate records, simplify tax filing, and protect your assets by separating personal and business finances. Here are the key aspects to consider:

Opening A Business Bank Account

Opening a dedicated business bank account is essential for effectively managing your company's finances. It lets you keep track of income and expenses separately from your accounts, providing a clear picture of your business's financial health. When choosing a bank, consider fees, accessibility, online banking options, and additional services that may benefit your business.

Establishing An Accounting System

Establishing an accounting system is vital for organizing your financial transactions and maintaining accurate records. You can choose between manual bookkeeping or using accounting software to streamline the process. With an accounting system, you can track income and expenses, generate financial statements, monitor cash flow, and prepare for tax obligations more efficiently.

Setting Up Payroll And Tax Reporting

As an incorporated business, you will likely have employees or contractors working for you. It's important to set up a payroll system to ensure timely payment of wages or salaries while also complying with tax regulations. Consider using payroll software or outsourcing payroll services to accurately handle calculations, deductions, tax withholdings, and reporting requirements.

Additionally, understanding your tax obligations as an incorporated entity is crucial. Consult with a tax professional to determine which taxes apply to your business structure and industry. Tax reporting may include federal income taxes, state taxes (if applicable), sales taxes (if applicable), employment taxes (such as Social Security and Medicare), and any other relevant taxes specific to your location or industry.

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Specialize In Business Incorporation

Strikingly does not directly offer services related to legal business incorporation. However, incorporating a business can support the online presence and branding aspects. When it comes to "how to incorporate a business" or "business incorporation," here's how Strikingly can assist:

  • Professional Website Creation. The platform enables you to create a professional website for your newly incorporated business. It is crucial to establish an online presence that aligns with your brand identity and communicates your products or services effectively.
  • Branding and Identity. Strikingly's customizable templates allow you to design a website that reflects your brand's identity and values. You can showcase your business's unique features, values, and mission, helping you stand out in the market.
  • Information Sharing. Your Strikingly website can be used to share essential information about your newly incorporated business. It can include details about your business structure, goals, products or services, contact information, etc.
  • Contact and Communication. It provides features like contact forms and live chat widgets, facilitating easy communication between your business and potential clients or partners. It enhances your ability to interact with stakeholders, a crucial aspect of business growth.
  • Credibility and Trust. A well-designed and informative website through Strikingly can contribute to your business's credibility and trustworthiness. A professional website can leave a positive impression when potential clients or partners research your business.
  • Showcasing Success. As your business incorporates and begins to grow, you can use Strikingly to showcase your achievements, client testimonials, portfolio, and other indicators of success.


Following the straightforward steps outlined in this guide will equip you with the knowledge to establish your business as a legal entity in 2023 officially. While incorporating requires some upfront effort, it lends critical legitimacy and legal protections as you build your company. With the resources provided here, you can feel empowered to tackle each step of the incorporation process. To further simplify launching your business, utilize Strikingly's user-friendly website builder to create a professional online presence quickly. With Strikingly's help and your diligence, you'll gain the formalization and credibility needed to help your business thrive in the coming year.

Get started today to take a jump toward incorporating your business!