8 Non Hippie Dippy Ways to Building Better Habits

8 Non Hippie Dippy Ways to Building Better Habits

“Chains of habit are too light to be felt until they are too heavy to be broken.”   — Warren Buffett

About a year ago I started taking one dance class a week.
I started eating better – so I had the energy to keep up during this one hour class.
I worked out 3 times a week so I was more flexible, and stronger, to perform.
I was cleaner – putting the clutter away before I left and making my bed.
I felt less stress and an increased motivation to reach my goals, both professionally, financially, and personally.

Those hardwired Read the rest

Why You Need a Brand Strategy to Build Your Audience

Why You Need a Brand Strategy to Build Your Audience

You’ve got a great product or service.

You’ve worked hard on it, invested all your time and energy in making it awesome.

It’s your baby.

It’s something that people are going to love.

The problem is that they don’t know you, they don’t know your product.

And unless you’re a true innovator, there are bound to be products available which are very similar to yours. Of course, your competitors will have built their reputations over many years and will be well established.

How can you get anyone to take notice of you?

Well, the answer is branding. Branding is … Read the rest

How to do Market Research for Your Business (for Free)

How to do Market Research for Your Company for Free

“The improvement of understanding is for two ends: first, our own increase of knowledge; secondly, to enable us to deliver that knowledge to others”.  -John Locke

It feels like it’s all coming together, perfectly.

The MVP (Minimum Viable Product) you’ve been working on for months, is finally completed.
Now, do you launch it into the world and keep your fingers crossed that it’s a smash hit, with little to no feedback coming back to you, because it’s perfect from jump street?

We don’t think so.

If you’re going to improve on your product and make sure you are providing the Read the rest

How a SaaS Company Almost Killed It On Instagram

how a saas company almost killed it on Instagram

Part I: Follow/Unfollow | Part 2: Analytics | Part 3: Scheduling | Part 4: Engagement |
Part 5: User Generated Content | Conclusion

“Vanity metrics are the numbers you want to publish on TechCrunch to make your competitors feel bad.” – Eric Ries

You’ve started a company and you KNOW that Instagram is going to be the driving force behind sales and, eventually, the success of your business.

So you post your first image and check back every 15 minutes (we’re being generous on time here) to see how many people have “liked” it or left a half-hearted comment to Read the rest