“Simplicity is the Ultimate Sophistication”

Apple Ad

“To Steve Jobs, Simplicity was a religion. It was also a weapon.” – Ken Segall, co-writer of Apple’s Think Different Campaign (Steve Job’s Narrated Version)

This quote of Leonardo da Vinci was never as precise as describing the ongoing design revolution in the Mobile Age. Although mobile brings more people online, you have much less time to do your sales. All data shows that the number of website is exploding and the average time spent on every site is decreasing. Everyone is fighting for eyeballs now.

Website Counts

How can you win? Don’t waste your user’s time. No bullshit! … Read the rest

How to Stay Competitive in the Mobile Age

Here are some data that might make you rethink/start to think about your mobile strategy.

1. Forbes: 10% of all internet traffic is mobile in June of 2012 (from only 1% in the end of 2009, 10 times in 2.5 years). Mobile traffic has already surpassed desktop in India.

Mobile Growth

Mobile Traffic India

2. Mashable: 21% of small business already have mobile optimized web presence by early 2011. Growing rapidly.

3. TechCrunch: Android surpassed Windows as the #1 operating system for all internet-enabled devices.

The simple lesson is that: Your audience and customers are already mobile.

For any individual or business, … Read the rest