How to Build A Landing Page That Converts

guy at computer with headphones

Some of us can remember what it was like when we built our first landing page.
We were terrible at it.
Really…it was laughable.

We were overthinking everything and googling questions like:
What information should you have in your landing page?
How the hell do you write copy?
How to design a landing page?
What exactly is a landing page for?
Wait…what’s the difference between a landing page and a website?

It took a lot of trial and error to really nail down this art form – from the design layout to the copywriting. Now, the majority of us can … Read the rest

22 Killer Outreach Emails That Worked

22 killer outreach emails that worked

“Outreach” is not “Broadcasting”

-Tim Soulo from Ahrefs

All online marketing campaigns are going to include email outreach to influencers, bloggers, or editors within publications.

A well written outreach email can produce backlinks, new clients, exposure to a new audience, turn a dissatisfied customer into a super fan, and more!

Unfortunately, most people are terrible at writing a good outreach email.

That’s why we’ve scraped the internet for some of the best outreach emails out there (including some of our own ;c>) from entrepreneurs like Alex Turnbull of GrooveHQ to The Customer Service Team of Zappos (writing one of the Read the rest

Aaron Nace on The Realities of Becoming a Full-Time Freelancer

Aaron Nace - Full-Time Freelancer - Strikingly Blog

This is a solid interview we were ecstatic to do with Conceptual Photographer, Photoshop Educator, and Full-Time Freelancer – Aaron Nace.

Aaron is the creator of Phlearn, an online video tutorial resource for Photographers, Photoshop enthusiasts, and Digital Retouchers, across every stage of their career, on YouTube. 

I stumbled across Aaron’s Phlearn channel, about 2 years ago. And because of his easy-to-follow video tutorials, he has become my “go-to” for anything Photoshop related. 

I had a chat with Aaron and in this full interview, you’ll learn:

  • How he found his first clients
  • How to set yourself up to not
Read the rest

How an Eager Beaver, Noob Freelancer can do Customer Research

Einstein - How an Eager Beaver Noob Freelancer can do Customer Research

“If I had 20 days to solve a problem, I would take 19 days to define it”. -Albert Einstein

Think about your Freelancer’s journey like a Goofus and Gallant cartoon strip.

Goofus and Gallant How an Eager Beaver, Noob Freelancer can do Customer Research

The Goofus Way:

Step 1 – Publish your site.
Step 2 – Post it on your social media a few times a week and wait for the offers to NOT come pouring in. (
We’ve talked about this already. Stop that!)
Step 3 – Wonder where the hell everyone is. (Refresh…refresh…check your inbox every 7 minutes…)
Step 4 – Question where you went wrong. Hit up Google Read the rest